Whether you were able to attend Klaviyo’s SMS Day or you’re looking to watch the replays, you’ve come to the right place. Check out some highlights below:

With 6 sessions available throughout the day, attendees were able to select sessions that best aligned with their business and Cyber Weekend goals. Here are some additional resources for each session:
[Strategy sessions] A thought-provoking session where you learn industry best practices to inspire your future marketing strategies
- 	Growing your SMS list before Cyber Weekend 
- 	Leveraging SMS in your Cyber Weekend omnichannel strategy 
[Interactive workshops] A working session where you design, build, and activate features in your account by following the guidance of a Klaviyo expert.
- 	Get started with SMS before Cyber Weekend (New to SMS) 
- 	Optimize SMS in time for Cyber Weekend (Using SMS but not consistently) 
- 	Advanced SMS strategies to prep for Cyber Weekend (Regularly using SMS) 
We were also joined by 3 amazing Klaviyo customers and partners, Tim Akers, Allie DeGuelle, and Paakow Essandoh to share how they’ve incorporated SMS into their marketing strategy and their plans for Cyber Weekend 2022. Take a look at their brands below and view the replay here:
- 	Akers Digital: Tim Akers (Klaviyo partner for outdoor brands) 
- 	Door County Co: Allie DeGuelle (Food & Beverage) 
- 	MIZIZI International: Paakow Essandoh (Apparel) 
Let us know how you are going to incorporate SMS in your upcoming Cyber Weekend marketing strategy! Have any unanswered questions? Thread below.

