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Live training recordings

Your one-stop shop for the latest trainings, advice and learnings from our team of Klaviyo experts

  • 279 Topics
  • 371 Replies
279 Topics
J
Contributor I
juziContributor I
asked in Live training recordings
Is there a limit on the number of update items for the catalog category interface project?

Is there a limit on the number of update items for the catalog category interface?For example, how many items are supported under a category?

181
Byrne C
Community Manager
zrashdan
Klaviyo Employee
zrashdanKlaviyo Employee
posted in Live training recordings
Recap discussion: [Strategy session] Boost BFCM revenue with smart campaign tactics

This post contains resources related to the training [Strategy session] Boost BFCM revenue with smart campaign tactics. This was a special session offered to help prepare Klaviyo customers for BFCM.  General resourcesBFCM calendar BFCM Hub 2025 BFCM Success ChecklistList growth best practices before BFMCAdvertising in a privacy-first world How to use web forms to grow your lists before BFCM  Meta Ad integration Academy course  How to create a value-based lookalike audience with Klaviyo CLV  Getting started with Meta ads  Getting started with TikTok Audiences Getting started with Pinterest Audiences Getting started with Google Ads Promotions and offers for BFCMKlaviyo 2024 Consumer Spending Report  The strategies that defined BFCM 2024 were early, personalized, and multi-channel  17 BFCM marketing lessons from 2024: what delighted customers + what drove them away  BFCM promotion ideas: 12 proven strategies to try this fall  15 real Black Friday Cyber Monday email campaign examples and r

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zrashdan
Klaviyo Employee
anna.verlezza
Klaviyo Employee
anna.verlezzaKlaviyo Employee
asked in Live training recordings
Recap discussion: [Strategy session] Boost revenue with WhatsApp in your marketing mix

The session will take place Oct 2, 2025. You can register here This post contain resources related to our live training [Strategy session] Boost revenue with WhatsApp in your marketing mix. You can watch the recording of the last session (once it is available) below:  Watch this space for resources about this training once available. 

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anna.verlezza
Klaviyo Employee
U
Contributor I
Umiksmart-UUUContributor I
asked in Live training recordings
Super Urgent – Klaviyo Form Only Shows in Incognito, Need Help!

Hi everyone,I’m building a webpage and using Klaviyo’s embedded form. However, the form does not show up when I open the page normally—it only appears in incognito mode.Has anyone encountered this issue? Any suggestions would be greatly appreciated!Thanks in advance!

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bluesnapper
Partner
chanel.phelps
Klaviyo Employee
chanel.phelpsKlaviyo Employee
posted in Live training recordings
Recap discussion: Getting started with Klaviyo Service

This post contains resources related to our live training, Getting started with Klaviyo Service, which takes place on a recurring basis. You can register to attend the next session here. Download our Getting started with Klaviyo Service checklist here. This will guide your next steps as you set up Klaviyo Service.   Klaviyo Service is a signed-in customer experience for your online store that enhances interactions across multiple touchpoints. With Klaviyo Service, you can incentivize signed-in shopping, provide better customer support, drive revenue with dynamic offers and personalized product recommendations, and simplify the post-purchase experience, from starting a return to managing a subscription.It’s like the most helpful in-store sales assistant in the world just landed on your website, ready to help your customers. During this session, we learn what Klaviyo Service is, and we walk through enablement and customization together.Watch a recording of a previous session below:

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chanel.phelps
Klaviyo Employee
mai.tran
Klaviyo Employee
mai.tranKlaviyo Employee
posted in Live training recordings
Recap discussion: [Strategy session] Manage Profiles and Consent in Klaviyo

This post contain resources related to our live training [Strategy session] Manage consent, lists, and profiles in Klaviyo. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place! Session recording In this session, we cover: What marketing consent is and why it's important The benefits of double opt-in How consent is stored on Klaviyo profiles How to manage your customer data within Klaviyo   Key takeaway Carefully collecting consent, using double opt-in, adhering to unsubscribe regulations and handling data deletion requests are all things that you can do to ensure that your customers trust your brand. They also improve your chances of reaching your customers’ inboxes (deliverability), lower your marked as spam rate, and help your brand to build a strong community of engaged subscribers.  Additional learning resourcesHelp center articles: How to collect GDPR-compliant consent Guide to collecting SMS consent Understanding

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B
Active Contributor IV
Emily Shea
Klaviyo Employee
Emily SheaKlaviyo Employee
posted in Live training recordings
Recap discussion: Getting started with Customer Hub

This post contains resources related to our live training, Getting started with Customer Hub, which takes place on a recurring basis. You can register to attend the next session here.  Download our Getting started with Customer Hub checklist here. This will guide your next steps as you set up Customer Hub.   Klaviyo Customer Hub is a signed-in customer experience for your online store that enhances interactions across multiple touchpoints. With Customer Hub, you can incentivize signed-in shopping, provide better customer support, drive revenue with dynamic offers and personalized product recommendations, and simplify the post-purchase experience, from starting a return to managing a subscription. It's like the most helpful in-store sales assistant in the world just landed on your website, ready to help your customers. During this session, we learn what Customer Hub is, and we walk through enablement and customization together. Watch a recording of a previous session below:  Klavi

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Emily Shea
Klaviyo Employee
Melody
Klaviyo Employee
MelodyKlaviyo Employee
posted in Live training recordings
[Interactive Workshop] Baue deine BFCM-Zielgruppen auf

Ressourcen zum Live-Training Super, dass du hier bist! In diesem Post findest du alle Ressourcen, die zu unserem Live-Training [Interactive workshop] Baue deine BFCM-Zielgruppe auf gehören. Das Training findet am 6.11.25 um 11 Uhr statt. Egal, ob du dann live dabei warst oder dich einfach nur für das Thema interessierst – hier bist du genau richtig!Die Aufzeichnung des Trainings kannst du dir hier ansehen, sobald es live geht: In der Session haben wir dann: Unsere Referenzübersicht genutzt, um mehrere BFCM-Segmente zu erstellen. Wichtige Segmente für deine Cyber-Weekend-Versandstrategie erstellt (sehr aktive Nutzer, VIPs, Schnäppchenjäger, und "Schaufensterbummler"). Ein Segment erstellt, das du von deiner Cyber-Weekend-Versandstrategie ausschließen solltest.  BFCM-Ressourcen  Klaviyo BFCM Hub Klaviyo BFCM Kalender [Kurs] Academy BFCM-Kurs [Kurs] Vorbereitung auf Black Friday/Cyber Monday (Academy-Kurs) [Kurs] Black Friday Cyber Monday: Best Practices für Kampagnen (Englisc

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Melody
Klaviyo Employee
Melody
Klaviyo Employee
MelodyKlaviyo Employee
posted in Live training recordings
[Strategy Session] BFCM: Strategien fĂĽr Angebote und Werbeaktionen

Ressourcen zu unserem Live-Training Hier findest du alle Ressourcen, die zu unserem Live-Training [Strategy session] BFCM: Strategien für Angebote und Werbeaktionen gehören.Egal, ob du live dabei warst oder dich einfach nur für das Thema interessierst – hier bist du genau richtig!In der Session beschäftigen wir uns mit diesen Themen: BFCM 2024: Zahlen, Daten und Trends Angebotsstrategien für verschiedene Unternehmen Lass dich inspirieren: Echte Angebotsbeispiele von Marken wie Baggu und Beyond Yoga Bonus: Wie du deine Angebote richtig segmentierst Die Aufzeichnung des Trainings kannst du dir hier anschauen: Das Training hat sich hauptsächlich auf die oben genannten Punkte konzentriert, aber wir wissen, dass du vielleicht noch zusätzliche Hilfe bei der Umsetzung der Ideen brauchst. Deshalb haben wir hier ein paar weitere Ressourcen für dich zusammengestellt.  Du möchtest mehr erfahren?  Schau im BFCM Hub vorbei, dort findest du alles rund um Black Friday Cyber Monday! Sie dir da

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Melody
Klaviyo Employee
Melody
Klaviyo Employee
MelodyKlaviyo Employee
posted in Live training recordings
[Strategy Session] Listenwachstum vor BFCM

Super, dass du hier bist! Dieses Training kommt am 18.9.- hier wirst du auch die Aufnahme finden: Dieses Training vermittelt dir einen Überblick. Weitere Schulungen, Academy-Kurse und jede Menge Ressourcen findest du in unserem BFCM Hub. Unten findest du eine Liste von Artikeln und Ressourcen mit vielen Schritt-für-Schritt-Anleitungen. Onsite-Erfahrung optimieren:13 bewährte Methoden, um Anmeldeformulare zu erstellen, die konvertieren (Englisch) Erste Schritte mit Anmeldeformularen Zielgruppen- und Verhaltenseinstellungen für Anmeldeformulare verstehen Wie man ein Anmeldeformular A/B-testet Alles, was du wissen musst, bevor du 2025 eine E-Mail-Liste aufbaust (Englisch)Wertvolle Leads durch Lookalike Audiences gewinnen:Erweitere deine BFCM-Zielgruppe mit bezahlten Anzeigen (Englisch) Erste Schritte mit Pinterest-Zielgruppen Erste Schritte mit TikTok-Zielgruppen Erste Schritte mit Google Ads Wie man eine wertbasierte Lookalike Audience in Facebook Advertising erstellt Dein Unternehmen mi

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Melody
Klaviyo Employee
anna.verlezza
Klaviyo Employee
anna.verlezzaKlaviyo Employee
posted in Live training recordings
RecapitulaciĂłn: [Strategy Session] Estrategias de ofertas y promociones para el BFCM

Este post contiene todos los recursos relacionados con nuestra formación recurrente en directo, [Strategy Session] Estrategias de ofertas y promociones para el BFCM. Puedes ver la grabación de la última sesión (una vez disponible) a continuación:  Recursos de aprendizaje adicionales:  Centro de Ayuda: Referencia de segmentación avanzada Cómo utilizar formularios de inscripción para ofrecer descuentos escalonados Reportes: 2024 Consumer Spending ReportTapcart’s BFCM consumer research guide Salesforce Data Reveals Record-Breaking Cyber Week ¿Necesitas ayuda? Plantee sus preguntas a continuación o póngase en contacto con nuestro equipo de asistencia para la resolución de problemas técnicos.

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anna.verlezza
Klaviyo Employee
anna.verlezza
Klaviyo Employee
anna.verlezzaKlaviyo Employee
posted in Live training recordings
RecapitulaciĂłn: [Strategy Session] Haz crecer tu lista antes del Black Friday y Cyber Monday

Este post contiene todos los recursos relacionados con nuestra formación recurrente en directo [Strategy Session] Haz crecer tu lista antes del Black Friday y Cyber Monday. Puedes ver la grabación de la última sesión (una vez disponible) a continuación.  Recursos de aprendizaje adicionales: Cómo activar la segmentación avanzada en Facebook e Instagram Primeros pasos con los metaanuncios Cómo utilizar bloques dinámicos en los formularios ¿Necesitas ayuda? Plantee sus preguntas a continuación o póngase en contacto con nuestro equipo de asistencia para la resolución de problemas técnicos.

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anna.verlezza
Klaviyo Employee
anna.verlezza
Klaviyo Employee
anna.verlezzaKlaviyo Employee
posted in Live training recordings
RecapitulaciĂłn: [Strategy session] Comprende la capacidad de entrega del correo electrĂłnico

Este post contiene todos los recursos relacionados con nuestra formación [Strategy session] Comprende la capacidad de entrega del correo electrónico. Puedes ver la grabación de la última sesión (una vez disponible) a continuación. Descarga la lista de verificación de capacidad de entrega¿Necesitas ayuda? Plantee sus preguntas a continuación o póngase en contacto con nuestro equipo de asistencia para la resolución de problemas técnicos.

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anna.verlezza
Klaviyo Employee
Emily Shea
Klaviyo Employee
Emily SheaKlaviyo Employee
posted in Live training recordings
Recap discussion: [Ask the experts] Serve up success: The restaurant marketing blueprint ft. RockawayMore

Thank you to all restaurant marketers, owners, and operators who attended this session! In this session, we covered the following: Why restaurant marketing matters (and how Klaviyo can help) Acquisition: Fill more seats  Conversion: From first click to first bite  Retention: The secret sauce for loyal guests  Live Q&A with restaurant marketing experts from RockawayMoreExperts from the hospitality-focused agency RockawayMore came to answer your questions and share their knowledge: Alexis Knapp, Principal Natalie Brier, Social and Digital Director Eliana Litos, Senior Digital Marketing Manager If you would like to connect directly with the team at RockawayMore, please fill out this form, and they will reach out to you!   You can find resources related to this session below: Restaurant best practice guide  Integration marketplace Integration reference guides  How to use on-premise QR codes  Klaviyo 2024 Marketing Trends Report | Restaurants  How to create a location-based segmen

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Emily Shea
Klaviyo Employee
Vivian.Asonye
Community Manager
Vivian.AsonyeCommunity Manager
posted in Live training recordings
Recap discussion: [Strategy session] 2025 BFCM offer and promotion strategy

This post contain resources related to our live training [Strategy session] BFCM offer and promotion strategy. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place!In this session, we covered: BFCM 2024: by the numbers - data & trends Offers strategies for different businesses  Get inspired: real-life offer examples from brands like Baggu and Beyond Yoga  Bonus: segmenting your offerYou can watch the replay of this training below:    While this training focused primarily on the above, we understand you may need some additional help executing on these ideas. Here are some additional resources to help you along the journey!Want to learn more? Check out the BFCM Hub for all things Black Friday Cyber Monday! Attend [Interactive workshop] Craft personalized SMS messages in Klaviyo for BFCM  Attend [Strategy session] Understand email and SMS deliverability Attend [Interactive Workshop] Build Your BFCM Audiences in Klaviyo

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Vivian.Asonye
Community Manager
L
Problem Solver I
Lily513Problem Solver I
asked in Live training recordings
Why have to apply for a toll free number again?

Hi everyone, I just started experimenting with SMS messaging. I noticed in March that I could reach out to my customers via SMS, but at that time, I didn't have any customer numbers. So after I completed everything,  included applied for a free US marketing number, I went to collect subscription numbers. Now I am ready to start sending SMS to my existing subscribers, but I found that I need to apply for a new US number. However, I applied for the number in March. Why do I have to apply for a different number again? Does this mean that the number I applied for in March will no longer be applicable?

121
emma.owens
Community Manager
Severine
Community Manager
SeverineCommunity Manager
posted in Live training recordings
Recap discussion: [Entrepreneur hour] Keep your customers coming back through retention

This post contain resources related to our live training [Entrepreneur hour] Keep your customers coming back through retention. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place! Additional Learning Resources: Blog posts:Customer retention strategies: 8 smart ways to offset rising acquisition costs Guide to Customer Loyalty Programmes: steps, tools and best practices with 15 examples Fuel growth with multi-channel campaigns Plan your marketing strategy with the campaign calendar How to use customer reviews to convert more first and second-time buyers  Help articlesHow to calculate retention rate How to use the campaign calendarOther:Klaviyo reviews - Let customer reviews do the selling Missed our previous Entrepreneur Hours? Check the recording on our Community Posts below:Recap discussion: [Entrepreneur hour] Understand the marketing funnel ​Recap discussion: [Entrepreneur hour] Attract the right audience through acqui

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Severine
Community Manager
anna.verlezza
Klaviyo Employee
anna.verlezzaKlaviyo Employee
posted in Live training recordings
RecapitulaciĂłn: [Strategy Session] De registros a ventas: CĂłmo hacer crecer tu lista en Klaviyo

Este post contiene todos los recursos relacionados con nuestra formación recurrente en directo [Strategy Session] De registros a ventas: Cómo hacer crecer tu lista en Klaviyo. Puedes ver la grabación de la última sesión a continuación.  Recursos de aprendizaje adicionales:Cómo activar la segmentación avanzada en Facebook e Instagram Primeros pasos con los metaanuncios Cómo utilizar bloques dinámicos en los formularios¿Necesita ayuda? Plantee sus preguntas a continuación o póngase en contacto con nuestro equipo de asistencia para la resolución de problemas técnicos.

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anna.verlezza
Klaviyo Employee
D
Contributor I
davidjames874Contributor I
asked in Live training recordings
How to Boost SMS Consent Rates for Klaviyo Sign-Up Forms in E-Commerce?

Hi Klaviyo Community,I’m using Klaviyo’s sign-up forms for an e-commerce store (Shopify-integrated, Klaviyo Plus plan), but only ~20% of users consent to SMS despite filling out both email and phone fields. I’ve followed Klaviyo’s SMS consent guide, using a combined email+SMS form with a clear consent checkbox.Setup: Shopify, pop-up form, 500+ daily visitors.Steps Tried:Added explicit SMS consent text. Tested single vs. double opt-in. Checked form settings in Klaviyo dashboard.Any tips to increase SMS consent rates? Are there form design tricks or flow tweaks that worked for you?Thanks for your insights!

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D
Contributor I
Melody
Klaviyo Employee
MelodyKlaviyo Employee
posted in Live training recordings
Recap Diskussion: [Strategy session] Profile und Einstellungen in Klaviyo optimieren

Hallo zusammen!Vielen Dank, dass du an unserem Live-Training  “Strategie-Session] Profile und Einwilligungen in Klaviyo optimieren" teilgenommen hast. Aufzeichnung der Session: In dieser Session sehen wir uns Folgendes an: Was Marketing-Einwilligung überhaupt ist und warum sie so wichtig ist Die Vorteile des Double-Opt-ins Wie Zustimmungen in euren Klaviyo-Profilen gespeichert werden Wie ihr eure Kundendaten in Klaviyo managt  Das Wichtigste in Kürze: Ganz wichtig: Wenn du sorgfältig Zustimmungen sammelst, Double-Opt-in nutzt, Abmelde-Regeln beachtest und Anfragen zur Datenlöschung bearbeitest, dann schaffst du eine super Basis für das Vertrauen eurer Kunden in deine Marke.Das hilft dir auch dabei, dass deine Nachrichten im Posteingang landen (Stichwort: Zustellbarkeit), deine Spam-Rate sinkt und du eine tolle Community mit engagierten Abonnenten aufbauen kannst. Zusätzliche Lernressourcen Hier sind noch ein paar hilfreiche Artikel aus unserem Help Center, falls du tiefer in die

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Melody
Klaviyo Employee
Melody
Klaviyo Employee
MelodyKlaviyo Employee
posted in Live training recordings
Recap Discussion [Strategy session] Better together: Unifying your email and SMS strategy

Thanks for joining Better together: Unifying your email & SMS strategy! You’ll find the recording here: Here are our favorite resources to help you combine email and SMS: A step-by-step guide to integrating email & SMS How to use Klaviyo email and SMS together How to collect consent via Instagram  How to sync Meta lead ad subscribers to Klaviyo  How to set up sms in Klaviyo We’d love to know what you’re going to do next. Please drop an update in the comment section below. We hope to see you at another training.  Happy Sending! 🙂 Best,Melody  

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Melody
Klaviyo Employee
zrashdan
Klaviyo Employee
zrashdanKlaviyo Employee
posted in Live training recordings
Recap discussion: [Entrepreneur hour] Attract the right audience through acquisition

This post contain resources related to our live training [Entrepreneur hour] Attract the right audience through acquisition. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place! If you liked this session and want to participate in our summer series, register for our remaining sessions - Digital Marketing, Demystified: A Summer Series for Entrepreneurs  Additional Learning ResourcesLink to the worksheet Expand your BFCM audience with paid adsBlog PostsEcommerce quizzes: the secret to scalable Customer-First Data™, according to these 11 brands  13 best practices to create sign up forms that convert  11 email pop-up best practices, with real-life examples for inspiration   12 A/B testing ideas for email, SMS, and web formsHelp ArticlesHow to enable advanced targeting on Facebook and Instagram Getting started with Meta Ads Getting started with TikTok Audiences Getting started with Pinterest Audiences Getting started with Google Ad

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J
Contributor III
Vivian.Asonye
Community Manager
Vivian.AsonyeCommunity Manager
posted in Live training recordings
Recap discussion: [Entrepreneur hour] Turn customer interest into action through conversion

Hi folks, This post contain resources related to our live training [Entrepreneur hour] Turn customer interest into action through conversion. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place! If you liked this session and want to participate in our summer series, register for our remaining sessions - Digital Marketing, Demystified: A Summer Series for Entrepreneurs  Additional Learning Resources Shopify, 2024. What’s a Good Average Ecommerce Conversion Rate in 2025? How to change your email, SMS, and push message attribution and tacking settings How to increase email conversion rates How to increase SMS conversion rates Need help? Thread your questions below, or contact our Support team for technical troubleshooting. You can also browse our Agency Partner Directory if you need help on strategy or execution. Keep learning! Take the Digital marketing certificate, then share your certificate on LinkedIn.

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Vivian.Asonye
Community Manager
zrashdan
Klaviyo Employee
zrashdanKlaviyo Employee
posted in Live training recordings
Recap discussion: [Strategy session] Boost engagement through email

This post contain resources related to our live training [Strategy session] Boost engagement through email. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place!  Additional Learning ResourcesKlaviyo Boost Email Engagement Checklist Sign-up formsGetting started with sign-up forms  Understanding targeting and behavior settings for sign-up formsSegmentsGetting started with segments  Understanding the difference between segments and lists  Segment conditions reference  How to create an engaged segment of email subscribers How to create an unengaged segment How to create a never engaged segment How to create a segment of VIP customers  How to create a cross sell segment   How to create a location-based segment  How to create customer persona segments based on activity  Creating a sending schedule based on email engagement reference  Advanced segmentation reference Best practices for segments  CampaignsGetting started with campaigns

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zrashdan
Klaviyo Employee
zrashdan
Klaviyo Employee
zrashdanKlaviyo Employee
posted in Live training recordings
Recap discussion: [Strategy session] Advanced SMS Strategies

This post contain resources related to our live training [Strategy session] Advanced SMS strategies. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place!  Additional learning resourcesSMS growth audit checklist Help Center ArticlesRecommended SMS segments reference  How to create a segment of SMS subscribers How to create an SMS error segment  How to segment SMS subscribers by country  How to create an SMS subscribe link How to create a sending schedule based on SMS engagement  Guide to crafting SMS and MMS messages  Understanding SMS consent collection How to collect SMS consent with a tap-to-text form Basics: SMS compliance How to ask for SMS consent within an email  How to use Klaviyo email and SMS together  Academy ResourcesBuild an SMS marketing strategy Best practices for SMS segments Best practices for SMS campaigns Best practices for SMS flows Craft impactful text messages  Best practices for adding SMS to your email s

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zrashdan
Klaviyo Employee
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