Whether you were able to attend our live session or not, you can find a replay of the session below! This session will understand the elements of Klaviyo profiles. In this session, we cover:
- What profiles are
- What data each profile element contains and where that data comes from
- How to use profile data by:
- Using custom profile properties to personalize messaging
- Creating segments based on predictive analytics and customer CLV
You can watch the replay video below:
https://klaviyoacademy.wistia.com/medias/pvz9n2veu4
Here are some additional resources to supplement the information provided in the training:
- Guide to Profiles in Klaviyo
- Guide to Suppressed Email Profiles in Klaviyo
- Profile and Properties Glossary
- Understanding When and How Klaviyo Sets a Profile’s Location
- The Information Section of a Profile
- Guide to Klaviyo’s Predictive Analytics
- About Custom Properties
- How to Segment of Customer Lifetime Value
Taking the Academy course, Using Customer Lifetime Value Data in Klaviyo, is a great follow-up to this training.
Have questions that still need answering? Create a post on the Klaviyo Community and get quick responses from our Community members.
