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Better understand your audience list with the subscriber growth report

  • 23 May 2024
  • 2 replies
  • 81 views
Better understand your audience list with the subscriber growth report

 

Do you know how to get a comprehensive view in Klaviyo of how your total subscriber list is growing or shrinking?

 

The new subscriber growth report

With our new subscriber growth report, you can track the health of your opt-in list into one easy dashboard. It aggregates data from across the Email and SMS marketing channels, offering a holistic view of your current subscriber base and growth or shrinkage compared to prior periods. Viewing by opt-in sources lets you see how you’re acquiring new subscribers, while the exclusion sources view tells you the reasons why previously subscribed customers are no longer eligible for marketing. 

The subscriber growth report helps you keep your finger on the pulse of your customer base. 

So we want to hear from you in the comments:

  • How have you used the subscriber growth report?
  • What are some key takeaways that would help others in the community?

2 replies

Userlevel 7
Badge +60

Hi @ryan-salesflow - I know you mentioned how excited you were about this feature in your previous thread, but would love to hear your thoughts to our discussion questions above! 

Userlevel 1
Badge +2

@Taylor Tarpley , thanks for the tag! I think it’s great! Pretty straight forward and much easier to show clients a simple chart with numbers on how their overall list has grown in a timeframe.

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