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10000 Topics
Brian Turcotte
Brian TurcotteKlaviyo Alum
published in Marketing
WooCommerce dynamic couponsNews

Exciting news for Klaviyo <> WooCommerce users! You can now generate dynamic coupons in flows directly within Klaviyo. You can use these single-use coupons to incentivize specific actions (e.g. purchase specific products within a limited time, incentivize third purchases, offer a winback discount, etc) without hurting your margins.  You can set up dynamic coupons for your WooCommerce store in three easy ways:Set up a coupon code in WooCommerce based on discount type, amount, and usage restrictions. This coupon code will then be linked to Klaviyo via the WooCommerce coupon activity. You can now use this coupon code to generate dynamic coupons in your email and SMS flows. 🚀 Get started today with the following resources:How to set up coupons for WooCommerce  Thanks,Your Klaviyo Community team 

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Contributor I
retention
Partner - Platinum
retention2025 Champion
posted in Marketing
Email AI Demo and Example Outputs

When the Email AI feature first launched, I was curious on some of the example outputs that it could generate. The Email AI lets you generate a Section of your Template with a given prompt to get you started. What’s interesting is that the AI seems to try to use your brand contextually wherever it can, which is most obvious when it creates some generative text.  I’ll add a few example here for now, but I’ll continue to update this thread with new additions.  Here’s an example of how it works (highly compressed animated gif!): Prompt: Create a header section with a logo image centered on top with a white background.  Below the logo has four primary navigation links from left to right.   Note: Email AI didn’t add the image logo, but it did center it correctly. Prompt: Create a section with images and text laid out in a zigzag pattern. At the bottom, add a button encouraging readers to take a look.   Prompt:Create a friendly message with links to follow us on social media.  For more infor

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CJamaechi
Problem Solver II
Natalie Gwynn
Klaviyo Employee
Natalie GwynnKlaviyo Employee
published in Marketing
How to A/B test Smart Opt-in versus other SMS opt-in methods

A/B test Smart Opt-inBecause the structure and functionality of the Smart Opt-in form is unique from other forms,  you’ll need to take an additional step to measure the impact of Smart Opt-in on your list growth. You can create an A/B test on a Smart Opt-in form to test it against a traditional SMS opt-in method, then create a segment for each variation and measure the segment growth per opt-in method.  Configure a new A/B testTo do so, you’ll first need to create a new A/B test, and assign each form variation a new hidden profile property: Open the form editor for your Smart Opt-in form. In the top left corner, select Create A/B Test. Name your test something descriptive (e.g., SMS Collection - Smart Opt-in vs. Traditional), then name each variation as the opt-in method that it will use (e.g., SMS Collection - Smart Opt-in and SMS Collection - Traditional opt-in). Select Create test. From here, you’ll be directed back to the form editor where you can customize each variation to use th

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Natalie Gwynn
Klaviyo Employee
Ashley I.
Partner - Platinum
Ashley I.2025 Champion
posted in Marketing
Top email marketing strategies for 2024 - powered by Klaviyo AI!

Klaviyo AI is here! If you are anything like me, you’ve probably already started diving head-first into some of the amazing new AI-powered features available to us in Klaviyo. If you haven’t heard, here’s what you need to know: Klaviyo AI launched last week, and represents a group of several new features in Klaviyo that may very well be this year’s secret weapon for supercharging your email marketing strategies. These include: Segments AI generates complex segments for you in seconds based on simple audience prompts. Email AI creates high-performing email content by inputting your campaign goals and creating an on-brand email in seconds. Forms AI uses AI to optimize web forms for conversion by testing multiple versions of your form to find the highest-converting display time.These new offerings build on AI-powered capabilities we already know and love in Klaviyo, such as: predictive analytics, product recommendations, personalized benchmarks, guided warming, and A/B testing TL;DR: Klav

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Ashley I.
Partner - Platinum
danielle.garland
Klaviyo Employee
danielle.garlandKlaviyo Employee
published in Marketing
Migrating from another SMS provider to KlaviyoTutorial

The thought of migrating SMS data to Klaviyo may seem like a difficult task. However, if you follow these simple steps, you will be on your way to sending SMS messages in no time. Step 1: Update your terms of service and privacy policy to include SMS languageYou may have already updated your terms of service and privacy policy before sending in your previous provider. However, it doesn’t hurt to review and revamp, as needed. View our guidance on how to:Create a mobile terms of service  Best practices on updating your SMS privacy policy Set up your SMS disclosure languageIf you would prefer a video demonstration, please view our quick tutorial on Creating the Mobile Terms of Service. Step 2: Recreate any flows and forms from your previous provider in Klaviyo This is an important step to ensure that you have all relevant information in your Klaviyo account, prior to your current SMS platform account becoming inaccessible.Keep in mind that all flows, with the exception of the welcome flow

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Active Contributor I
stephen.trumble
stephen.trumbleKlaviyo Alum
published in Marketing
Introducing Klaviyo AI

Hey Klaviyo Community! We are proud to Introduce Klaviyo AI: Your guide to smarter digital relationships. Klaviyo AI does the thinking and heavy lifting for you, so you can:More accurately predict what customers want (and when)  Work faster and smarter, without all the manual work Put optimization on autopilot  …all so you can drive more revenue for your businessNew Product Features:Segments AI: Describe the people you want to reach and Klaviyo will create a segment for you. Email AI: Type your goals and Klaviyo will design an on-brand email section in seconds.Forms display optimization: AI tests multiple versions of your form to find the highest- converting display time.Learn more* Features available globally (in English only), for paid accounts Did you miss the Klaviyo AI webinar?Not to worry, we have a recording of the event for you to watch here!  Ready to get started with Klaviyo AI? Login to your account today to start exploring how Klaviyo AI can help you work smarter on the way

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tonystanhope
Partner
S
Contributor I
scopertaContributor I
asked in Marketing
Does Klaviyo automatically remove duplicate profiles when combining lists?

hi all - quick question for you: When combining a few different lists into one list - whether it's manually uploading them or just adding them to a campaign - does klaviyo automatically remove duplicates?

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Contributor I
Julie Hayes
Julie HayesKlaviyo Alum
published in Marketing
Engaged SegmentsTutorial

Sending to engaged customers is crucial to being a successful email marketer. We recommend breaking up your Klaviyo subscribers into 30-, 60-, and 90-day engagement groups. If you send daily, we recommend using a 30-day engaged criteria (using opened or clicked email). If you plan to send to subscribers weekly or monthly, extend the timeframe for opens and clicks to 60 or 90 days.Monitor your open rates using the engagement report.  

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David To
Klaviyo Employee
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Contributor I
jelgieContributor I
asked in Marketing
How can you sync lists with Google Ads customer match automatically?

Is there a way to do this? Thank you!

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Contributor IV
Anna McCarthy
Klaviyo Employee
Anna McCarthyKlaviyo Employee
published in Marketing
Email template tutorials by Anna McCarthyTutorial

Hello Community!I hope the posts and the walkthrough tutorial videos I’ve provided were helpful. If you haven’t had a chance or may have missed one of them, don’t worry! I’ve included all of my posts below in the order they were released starting with Klaviyo’s New Template Editor versus the Classic Template Editor post. 

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Anna McCarthy
Klaviyo Employee
K
Contributor III
Kimmy42Contributor III
asked in Marketing
Klaviyo “Added to Cart” Not Updating After Shopify Theme Update

Hi everyone,After updating our Shopify theme, I noticed that Klaviyo’s “Added to Cart” event is no longer updating, while Shopify’s native “Added to Cart” tracking works perfectly.Here’s what I’ve tested: I added an item to the cart after updating cookies on my device → only Shopify’s “Added to Cart” event fired. One user (who hasn’t updated cookies in a while) tested too → same result: only Shopify’s event triggered. This makes me think that Klaviyo’s “Added to Cart” tracking might be broken across the board since the theme update, regardless of whether cookies are new or old. Possibly, the custom Klaviyo script or the event trigger is missing or no longer functioning in the new theme.Has anyone experienced this?Is there a specific way to re-enable or confirm Klaviyo’s “Added to Cart” is working properly after a Shopify theme change?Appreciate any help or tips!Thanks,

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K
Contributor III
K
Contributor III
Kimmy42Contributor III
asked in Marketing
How to Remove Specific Orders from the Reviews > Orders Tab to Avoid Duplicate Review Requests?

Hi everyone,We recently migrated our review system from another platform to Klaviyo Reviews, and we want to make sure that customers who already received review request emails before the transition don't get another one from Klaviyo.Is there a way to remove or exclude certain orders from showing up in the Reviews > Orders tab so they don’t receive a second review request? We’re only looking to send requests to orders placed after we made the switch.If direct removal isn’t possible, is there a recommended way to prevent specific past orders from entering the review request flow?Thanks in advance for any tips or guidance!

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K
Contributor III
J
Contributor I
JevgeniVContributor I
asked in Marketing
Multilanguage flow for wordpress with Wmpl

Hello,  How can I use the language URL parameter (e.g., /?lang=de) to send abandoned cart emails in different languages for my WooCommerce store with WPML? Our store is in 5 languages and we have 1 domain. For example, if a visitor comes to the German version of the site and leaves an abandoned cart, I want to send the email in German. Are there any best practices for managing multilingual abandoned cart emails to ensure they are sent in the correct language based on the user's selected language?"

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K
Contributor I
Nermine
Partner
NerminePartner
asked in Marketing
SPF Record Missing on Dedicated Sending Domain

Hi everyone,We’re currently sending from a dedicated sending domain that’s fully verified and active in Klaviyo. Everything looks connected and is working as expected.However, after running an external check using MXToolbox, I noticed that the SPF record is missing on the sending subdomain. and, I’m unable to add or edit records myself on Klaviyo.Has anyone experienced this before? Should I reach out to Klaviyo support to have the SPF added manually, or is this something that needs to be handled on our DNS provider?Thanks in advance!

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Nermine
Partner
A
Contributor I
Austin ChickContributor I
asked in Marketing
Low click rate for every ESP besides Gmail

We consistently get significantly lower click rates on campaign emails for non-gmail providers (yahoo, hotmail, etc.)The account doesn’t have any deliverability problems, and has a very good open rate for all providers.The campaigns are either entirely comprised of images (so there’s no weird display or formatting depending on the ESP’s dark mode inversion etc.), or are plain text. The content in the respective campaigns are the same for every ESP. Not sure why gmail performs well and the others don’t.  

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Contributor I
A
Contributor I
Ai MKContributor I
asked in Marketing
How to Show “Only X Points Away” From loyalty reward in Email When Using Custom Property?

Hi everyone! I’m trying to display a dynamic message in an email that shows how many loyalty points a customer needs to unlock their next reward. For example:“Only 275 points away from unlocking $10 off!” I’m storing loyalty points in a custom profile property (e.g. “Joy Loyalty Points”) and would like to subtract that from 2500 directly in the email template.

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ross_hopkins
Problem Solver III
S
Contributor I
Sarah_DevContributor I
asked in Marketing
Clarifying SMS Pop-Up Flow for Existing Email Subscribers

Hi everyone! I'm setting up a new SMS-only pop-up targeted at users who already subscribed via email but skipped the SMS step in my original two-step welcome pop-up.In the original flow: If someone enters both email + SMS, they trigger a welcome flow and get an email and SMS with their unique discount code. For this new SMS-only pop-up: If someone already got the email discount and now enters their mobile number, will Klaviyo send them the same unique code from the original flow (which might no longer be valid), or will it trigger a new unique code? Should I create a brand new welcome flow (with a separate discount offer) specifically for these SMS signups? Just want to avoid duplicate codes or any confusion for the customer. Appreciate any insight—thanks!

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S
Contributor I
MichalSofia
Problem Solver II
MichalSofia2025 Champion
posted in Marketing
How We’re Using Klaviyo’s Preference Center to Put First-Party Data into Action

It’s been nearly a year since I launched a preference center for The Sak, and even with a relatively modest volume of responses, the insights we've gained from first-party data have sparked some powerful marketing practices.First—How Did We Set It Up?Instead of relying solely on unsubscribe links, we gave our subscribers a more nuanced option: to opt-down rather than opt-out. At the bottom of every email, we included a link inviting customers to update their preferences—whether that meant choosing fewer emails or specifying content they care about most.Want to receive less email? At the bottom of each emailWhen a customer filled out the form, we tagged them with custom properties, such as: Favorite product category Preferred colors Communication channel preferences (email, SMS, etc.) Desired frequency per channel These tags became the backbone of our data-driven approach.Why It MattersCollecting first-party data is only valuable if you use it. Klaviyo won’t automatically include

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NicolineLage
Partner - Gold
M
Contributor I
Martin1232Contributor I
asked in Marketing
Emails being skipped due to Email Syntax Error

I have started my welcome flow but all the mails in the flow are being skipped due to  Email Syntax Error. I have tried:Checking single opt-in To make both a list and segment welcome flow Added past profiles Checked integration with ShopifyI have read all the related topics and tried everything. Does anybody have any idea on how to fix it??Best regards, Martin 

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annasophiefc
Partner - Platinum
S
Contributor I
Shopkeeper27Contributor I
asked in Marketing
has anyone ever integrated klaviyo and spotify?

Has anyone ever successfully integrated Spotify + klaviyo to show the Spotify player in an email?  It would be a great feature for Klaviyo to have available on their drag and drop blocks for musicians as well as retailers to send shop playlists. 

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Contributor I
T
Contributor II
teejContributor II
asked in Marketing
How does the db handle Vector store?

How does the Data store deal with Vector store, is it an extension like pg or partner?

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M
Contributor I
T
Problem Solver I
Tula WoodworkingProblem Solver I
asked in Marketing
Issue uploading images to newsletter

I’m having issues uploading images to a newsletter template. I have followed all the usual tips, which include:Clearing my cache and, separately, trying to upload the images in private mode. Switching browsers (Chrome and Safari). Switching devices (Macbook, iPhone and Dell PC). Resaving the photos in an accepted format (JPG). Trying images other than the ones I want to upload in my newsletter. Saving the images in the Klaviyo asset library (from all three devices) as well as trying to upload them directly to the newsletter.Each time, I get a message: “An error has occurred and unable to upload the image. Please try again.”Any idea what’s going on? I’m on the verge to changing platforms. Small business owner here just trying to make things work.

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K
Contributor I
T
Contributor I
TakaakiContributor I
asked in Marketing
Shopify Customer Metafields

Customer metafields created in shopify are not linked to Klaviyo.I would appreciate it if someone could tell me what the rules are, e.g. only certain types are linked, etc.

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K
Contributor I
A
Contributor I
ahinboxstars14Contributor I
asked in Marketing
Smart Sending Campaigns

If two campaigns for two different sets of segments are being scheduled for the same time, with Smart Sending enabled on both, would there be a chance that someone (who may fall under both segments) receives both of those emails?

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rqcha
Problem Solver III
H
Contributor II
Hakime.mfkContributor II
asked in Marketing
Searching for a solution to a beautiful form step, with multi-selection

Hello,I’m looking to create a pop-up quizz where the visitor can select the multiple benefits he is looking for before to drop his email. Klaviyo offers a multi-checkbox for that, but it isn’t beautiful. Instead, I tried designing buttons, but it doesn’t fit multi-selection, because it force to send the form after a selection. So I’m still searching for a solution to a beautiful form step, with multi-selection like this one in the picture. Do you know if there is a trick to make with those buttons or another solution to make it happen?  Thanks a lot, Hakime  

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