Skip to main content

Marketing

Power personalized experiences across every channel with intuitive marketing automation - here you can ask your questions, get them answered, and crowdsource ideas with your peers.

  • 10,899 Topics
  • 32,005 Replies
News

WooCommerce dynamic coupons

  • 5
  • 6

NEW Klaviyo Academy course: Power smarter marketing with Klaviyo AI

  • 2
  • 0

Klaviyo Email AI

  • 5
  • 0
10000 Topics
Brian Turcotte
Brian TurcotteKlaviyo Alum
published in Marketing
WooCommerce dynamic couponsNews

Exciting news for Klaviyo <> WooCommerce users! You can now generate dynamic coupons in flows directly within Klaviyo. You can use these single-use coupons to incentivize specific actions (e.g. purchase specific products within a limited time, incentivize third purchases, offer a winback discount, etc) without hurting your margins.  You can set up dynamic coupons for your WooCommerce store in three easy ways:Set up a coupon code in WooCommerce based on discount type, amount, and usage restrictions. This coupon code will then be linked to Klaviyo via the WooCommerce coupon activity. You can now use this coupon code to generate dynamic coupons in your email and SMS flows. 🚀 Get started today with the following resources:How to set up coupons for WooCommerce  Thanks,Your Klaviyo Community team 

5636
I
Contributor I
retention
Partner - Platinum
retention2025 Champion
posted in Marketing
Email AI Demo and Example Outputs

When the Email AI feature first launched, I was curious on some of the example outputs that it could generate. The Email AI lets you generate a Section of your Template with a given prompt to get you started. What’s interesting is that the AI seems to try to use your brand contextually wherever it can, which is most obvious when it creates some generative text.  I’ll add a few example here for now, but I’ll continue to update this thread with new additions.  Here’s an example of how it works (highly compressed animated gif!): Prompt: Create a header section with a logo image centered on top with a white background.  Below the logo has four primary navigation links from left to right.   Note: Email AI didn’t add the image logo, but it did center it correctly. Prompt: Create a section with images and text laid out in a zigzag pattern. At the bottom, add a button encouraging readers to take a look.   Prompt:Create a friendly message with links to follow us on social media.  For more infor

40843
CJamaechi
Problem Solver II
Natalie Gwynn
Klaviyo Employee
Natalie GwynnKlaviyo Employee
published in Marketing
How to A/B test Smart Opt-in versus other SMS opt-in methods

A/B test Smart Opt-inBecause the structure and functionality of the Smart Opt-in form is unique from other forms,  you’ll need to take an additional step to measure the impact of Smart Opt-in on your list growth. You can create an A/B test on a Smart Opt-in form to test it against a traditional SMS opt-in method, then create a segment for each variation and measure the segment growth per opt-in method.  Configure a new A/B testTo do so, you’ll first need to create a new A/B test, and assign each form variation a new hidden profile property: Open the form editor for your Smart Opt-in form. In the top left corner, select Create A/B Test. Name your test something descriptive (e.g., SMS Collection - Smart Opt-in vs. Traditional), then name each variation as the opt-in method that it will use (e.g., SMS Collection - Smart Opt-in and SMS Collection - Traditional opt-in). Select Create test. From here, you’ll be directed back to the form editor where you can customize each variation to use th

4030
Natalie Gwynn
Klaviyo Employee
Ashley I.
Partner - Platinum
Ashley I.2025 Champion
posted in Marketing
Top email marketing strategies for 2024 - powered by Klaviyo AI!

Klaviyo AI is here! If you are anything like me, you’ve probably already started diving head-first into some of the amazing new AI-powered features available to us in Klaviyo. If you haven’t heard, here’s what you need to know: Klaviyo AI launched last week, and represents a group of several new features in Klaviyo that may very well be this year’s secret weapon for supercharging your email marketing strategies. These include: Segments AI generates complex segments for you in seconds based on simple audience prompts. Email AI creates high-performing email content by inputting your campaign goals and creating an on-brand email in seconds. Forms AI uses AI to optimize web forms for conversion by testing multiple versions of your form to find the highest-converting display time.These new offerings build on AI-powered capabilities we already know and love in Klaviyo, such as: predictive analytics, product recommendations, personalized benchmarks, guided warming, and A/B testing TL;DR: Klav

5817
Ashley I.
Partner - Platinum
danielle.garland
Klaviyo Employee
danielle.garlandKlaviyo Employee
published in Marketing
Migrating from another SMS provider to KlaviyoTutorial

The thought of migrating SMS data to Klaviyo may seem like a difficult task. However, if you follow these simple steps, you will be on your way to sending SMS messages in no time. Step 1: Update your terms of service and privacy policy to include SMS languageYou may have already updated your terms of service and privacy policy before sending in your previous provider. However, it doesn’t hurt to review and revamp, as needed. View our guidance on how to:Create a mobile terms of service  Best practices on updating your SMS privacy policy Set up your SMS disclosure languageIf you would prefer a video demonstration, please view our quick tutorial on Creating the Mobile Terms of Service. Step 2: Recreate any flows and forms from your previous provider in Klaviyo This is an important step to ensure that you have all relevant information in your Klaviyo account, prior to your current SMS platform account becoming inaccessible.Keep in mind that all flows, with the exception of the welcome flow

5274
P
Active Contributor I
stephen.trumble
stephen.trumbleKlaviyo Alum
published in Marketing
Introducing Klaviyo AI

Hey Klaviyo Community! We are proud to Introduce Klaviyo AI: Your guide to smarter digital relationships. Klaviyo AI does the thinking and heavy lifting for you, so you can:More accurately predict what customers want (and when)  Work faster and smarter, without all the manual work Put optimization on autopilot  …all so you can drive more revenue for your businessNew Product Features:Segments AI: Describe the people you want to reach and Klaviyo will create a segment for you. Email AI: Type your goals and Klaviyo will design an on-brand email section in seconds.Forms display optimization: AI tests multiple versions of your form to find the highest- converting display time.Learn more* Features available globally (in English only), for paid accounts Did you miss the Klaviyo AI webinar?Not to worry, we have a recording of the event for you to watch here!  Ready to get started with Klaviyo AI? Login to your account today to start exploring how Klaviyo AI can help you work smarter on the way

8105
tonystanhope
Partner
S
Contributor I
scopertaContributor I
asked in Marketing
Does Klaviyo automatically remove duplicate profiles when combining lists?

hi all - quick question for you: When combining a few different lists into one list - whether it's manually uploading them or just adding them to a campaign - does klaviyo automatically remove duplicates?

73066
T
Contributor I
Julie Hayes
Julie HayesKlaviyo Alum
published in Marketing
Engaged SegmentsTutorial

Sending to engaged customers is crucial to being a successful email marketer. We recommend breaking up your Klaviyo subscribers into 30-, 60-, and 90-day engagement groups. If you send daily, we recommend using a 30-day engaged criteria (using opened or clicked email). If you plan to send to subscribers weekly or monthly, extend the timeframe for opens and clicks to 60 or 90 days.Monitor your open rates using the engagement report.  

837222
David To
Klaviyo Employee
J
Contributor I
jelgieContributor I
asked in Marketing
How can you sync lists with Google Ads customer match automatically?

Is there a way to do this? Thank you!

528620
D
Contributor IV
Anna McCarthy
Klaviyo Employee
Anna McCarthyKlaviyo Employee
published in Marketing
Email template tutorials by Anna McCarthyTutorial

Hello Community!I hope the posts and the walkthrough tutorial videos I’ve provided were helpful. If you haven’t had a chance or may have missed one of them, don’t worry! I’ve included all of my posts below in the order they were released starting with Klaviyo’s New Template Editor versus the Classic Template Editor post. 

10570
Anna McCarthy
Klaviyo Employee
O
Contributor I
OliverRContributor I
asked in Marketing
How do I see which member of a team edited or sent a campaign?

Hi All,  I’m hoping somebody can help, I’m struggling to find what I think is a fairly standard feature… I can’t find anywhere where it says who in the account has edited or sent a campaign? We now have 5 members in the team who are able to setup and edit campaigns for our marketing. Yet when I look, I can’t see who sent a specific one or who made the last edit.  I know you can do this easily on MailChimp and DotDigital, but I just don’t know if I’m being blind.  Can somebody point me in the right direction please?

30089
T
Contributor I
D
Contributor I
DanaCContributor I
asked in Marketing
Cannot get date property trigger to work

This is my last attempt to try to figure out why the date trigger is not working. I’ve emailed support with little to no response for weeks now. I’ve rebuilt the flows several times and can’t figure this out. Either I’m doing something wrong or this doesn’t work. Ok, so I have a date called “cscope”. 5 days before this date, I want to send an SMS message at 8am, then 4 days before at 8am, I’d like to send a second SMS message. Here are the details, what am I missing?? Nothing will trigger no matter what I try: Here’s my test profile. As I post this, it is April 20th, 2025. April 25th is 5 days from now. It is currently 10:07am. Here is my flow. 5 days before the Cscope date at 10am, I expected to get an SMS. I know you’re thinking just give it a min, it’s only 10:07am but I’ve tried this several times. Just showing this example as I’ve tested days before hours before, etc.  Any help would be greatly appreciated. I’m about to go look for another solution. 

112
rqcha
Problem Solver III
J
Contributor I
jbazerContributor I
asked in Marketing
Conditional split for a flow for in-store pickup

We have our online presence and a retail store. We allow our customers to do in-store pickup when ordering online. I’m adjusting our post-purchase flow and want to do a conditional split on if they’ve purchased for shipping or for in-store pickup, but am having a hard time figuring out the details of the conditional split. Is this possible?

433
J
Contributor I
L
Contributor I
LouiseContributor I
asked in Marketing
How to create sign up form with URL only

Hi there,I’ve been trying to create a really simple sign up form in Klavyio that just has a URL to share it, but I can’t for the life of me figure it out, and any help would be hugely appreciated. Here’s what I’m trying to do: I have created a banner for my home page and I want to include the URL to the sign up form I’m creating. Klavyio seems intent on having it pop up/slide out etc. and I can’t see an option where it simply gives me a URL - is it because Klavyio doesn’t host pages? The home page is the only place I want it to be, and I don’t want it to pop up, nor do I want to embed it as it doesn’t show up when adding it in a html section, and I haven’t used liquid before and I can’t find where my homepage is in the liquid code. I would have thought this would be an almost silly simple thing to do, but I am very stuck 😅Pls help 🙂

23507
D
Contributor I
X
Contributor II
xcapistrContributor II
asked in Marketing
Push notification for React Native Android while app is closed

Hello,I have Klaviyo integrated in my react native app with `klaviyo-react-native-sdk`. When I’m sending test notifications from campaign it works well with iOS version. But there is one issue on Android version when app is closed.Notifications on Android are not displayed when app is closed probably because they don’t include ‘notification’ payload (only ‘data’) so Android won’t show it. I can’t see any option in Klaviyo dashboard to set custom payload for push notifications. Is it somehow manageable?(I can display notification properly while app is in the background or in the foreground but not when it’s closed)Thank you

4419
L
Contributor I
R
Contributor I
RikSwipeContributor I
asked in Marketing
Sender Image From Outlook Account

Hy everyone, I’ve looked this up on the internet but can’t seem to find a solution. How do I change my klaviyo sender image if my email account was not made with G-suite, and instead it’s an Outlook account? I have already changed my outlook profile picture, but the sender image in klaviyo is still the Initial of the name. Thanks in advance.

4719
T
Contributor I
D
Contributor I
DharmaContributor I
asked in Marketing
Bulk remove profiles from a Welcome Flow

I created a new Welcome Flow and wanted to add past profiles that had joined in the last month. But what I ended up doing was adding all of my subscribers to the flow. Is there a way to bulk remove subscribers from this flow who have been subscribed for more than a certain time period? Perhaps using a segment? I still want them as subscribers, but not in this flow. 

392
D
Contributor I
A
Contributor I
avinashContributor I
asked in Marketing
Close popup via api

I can see that popups can be opened via the `openForm` API [1] but we have a usecase where we want to close the form externally. Is there an api that we can call to close all forms?Alternatively, can we disable showing of all forms via JavaScript. Our current usecase is that we are embedding our website in a webapp and want to disable showing for forms in that context.[1] https://developers.klaviyo.com/en/docs/how-to-custom-trigger-a-popup-or-flyout-form

2332
R
Contributor I
K
Contributor II
KenHContributor II
asked in Marketing
Flow Question - Abandoned Cart & sold out items - Shopify

Hello Klaviyo community! I’d like to set up a Flow where an Abandoned Cart trigger happens - but only if the item is actually in stock. Some of my items sell out quickly and my customers get annoyed when they cart an item, have it sold out during checkout, then receive an Abandoned Cart email 3 hours later for an item that is not in stock. Is there a conditional split that will help rectify this?!

698
Byrne C
Community Manager
Ashley I.
Partner - Platinum
Ashley I.2025 Champion
posted in Marketing
Objection Handling: What to do when the decision maker does not want to follow best practices?

Hi all!I am facing a common objection among the Klaviyo accounts that my team manages for our clients. I was hoping to get some advice from other marketing teams on how they handle these objections.  For many clients, the thought of excluding even one (1) valid subscriber from their recipients list is torturous. Many brands are still holding on to the belief that more is more when it comes to email marketing. They think that they should be reaching out to as many of their subscribers as possible with every Campaign sent. We, as email marketers, know better and believe that recurring list cleaning and smart segmentation leads to a healthy & engaged list. And yet when we recommend these strategies to clients, we are often met with pushback.  What I'd like to know is:What approaches have you tried within your own team or with clients for how to handle this objection?If you have any relevant success stories you’d like to share, feel free to sound off below!

201
rqcha
Problem Solver III
C
Contributor I
Car Care MarketingContributor I
asked in Marketing
Dynamic product Categories

I have set up a Replenish flow for a very specific category of products that typically get used up quicker then the rest of our range. I have the flow set up the way that I want, but cannot figure out how to only have the specific product that this customer purchased from this range appear in the email, as the replenish email template defaults to show all recent purchases and any time I try to update the personalization variables with category details the whole thing seems to break, removing the image of the product and messing up the product titles/prices etc. How do I update the personalization variables to only show products from a specific category, in this case “Snow Foam & Lances”. 

111
Byrne C
Community Manager
G
Contributor I
gbpennContributor I
asked in Marketing
Parsing Shopify product tags in Abandon Cart to display a specific tag of the comma separated tag list

Using this variable in an abandoned cart email:{{ event.extra.line_items.0.product.tags|default:'' }}The output value is this:Australia, CEUS:2.4 IACET CEUs, Dates: Apr. 1 - 10 2025, Duration: 12 weeks, Format: On-Site, Language: English, Location: Virtual, Region: All, show_upsell, Type: COSP FWithin that I don’t need to display all the tags as they make no sense to a user.  Instead we need to parse out specific tags such as  "Location: XXX". Do you know how to parse for value matches inside this comma-separated list?  For instance, I don't need "CEUS: 2.4 IACET CEUs" tag #1 but I do need "Dates:" and "Location:" and "Duration:" tags in the email. The tags are all based on a naming convention prefix such as “Language: value” or “Type: value”.

222
G
Contributor I
N
Contributor I
novajetsoftContributor I
asked in Marketing
Dynamic Coupon Redirect Failing — Sometimes Lands on Homepage Instead of Checkout

Hello,  I am using Klaviyo with Shopify. However, when I create a dynamic coupon within Klaviyo and add it to a button in the email, the coupon is sometimes not automatically applied at checkout. The coupon is active, and there are no issues with its settings. Sometimes, it redirects to the checkout page and then activates the coupon.  The second code below sometimes redirects to the homepage instead of the checkout page. The first code definitely redirects to the checkout page. What I want is simple:When a user clicks the button in the email, they should be redirected to the checkout page and the dynamic coupon should be automatically applied.I've read a lot of forum posts about this, but unfortunately none of them have worked for me.I’d really appreciate any help or suggestions you could offer.Thanks in advance! note: I am experiencing these issues with the Klaviyo abandoned cart.  {% with event.extra.line_items as items %}  {{ organization.url|trim_slash }}/cart/{% for item in items

100
N
Contributor I
N
Contributor I
nyoman360and5Contributor I
asked in Marketing
Is that possible to pull the country value of a product tags from event variable?

Hello everyone,  I’m using Shopify for the e-commerce store and using Klaviyo to handle our emailing and sales.I’d like to displaying a country tag that come from Shopify product tag which in Klaviyo event variable we can call all the product tags by using this tag {{ event.extra.line_items.0.product.tags }} In my case, the result of {{ event.extra.line_items.0.product.tags }} iscountry:Japan, cuisine:Japanese, decant:RTD, decanttype:NIL, farming:Sustainability, food:Fish, food:Shellfish, format:720ml, glass:White Wine, intent:Drinker, region:Others, serve:6, style:Old, type:Sake, vintage:NV Is that possible to select only country value of product tags from event variable? Thank you in advance

1062
G
Contributor I
J
Contributor I
jaredmcomplexContributor I
asked in Marketing
Users Can't Exit Sign Up Form

We’re seeing an intermittent issue with a pop-up on Complex.com/Shop where users sometimes can’t dismiss it. The “X” (close) button is visible but unclickable, and tapping outside the modal doesn’t close it—forcing users to enter their email to continue.We’ve reproduced the issue on both desktop and mobile, in Chrome and Safari. It’s inconsistent but happens often enough to be a concern—especially in Safari, where it occurs more frequently. We initially saw stronger conversion rates from the pop-up, but now suspect users couldn’t exit and submitted their email out of necessity.You can replicate it by visiting the Shop homepage with the ?test= query parameter:https://www.complex.com/shop?test=Note: This appears to be a rendering issue where the close button image occasionally shifts downward, making it unclickable. We manually repositioned the image in Klaviyo, but the issue still persists. Since the pop-up sometimes works as expected, we’re unsure if it’s purely a CSS issue. As this is

523
LeeJun18
Contributor II
Terms & Conditions

Links & Resources

Platforms

Partners

Useful Things

About

  • Terms and Privacy |
    © 2024 Klaviyo All rights reserved. Klaviyo and the Klaviyo logo are trademarks or registered trademarks of Klaviyo, Inc. or its affiliates.