We’re always looking for ways to share new and innovative ways to use Klaviyo so I wanted to highlight how you can drive purchases with low inventory flows. I’ve shared how it works below, but as a community, hearing how you have implemented our features is invaluable!
We want to hear from you! Let us know in the comments:
- What has been your experience with low inventory flows?
- How have you used them and what are some key takeaways that could help others?
How it works
Low inventory flows send messages to recipients when an individual product or specific product variant is low on stock. Whether it’s for the entire product, individual sizes, colors, and more, you can use flows to target customers who need a little extra push to make their next purchase.
To get started, navigate to Flows and Create from Scratch. In the trigger panel, select Low inventory. You can also check out our help center for more detailed information on creating low inventory flows.
To make sure you’re reaching shoppers most likely to buy, flows are only triggered for people who have engaged with a product in some way – by adding the item to their cart, viewing the item, or starting a checkout. And to ensure your customers aren’t hearing from you too much, you can add settings to skip anyone who has recently purchased.
With our new low inventory flows, you can drive urgency for your shoppers when stock levels of their favorite products reach a low point.
We look forward to hearing more about how you are using this new feature!
~Chloe
