Building an engaged marketing list for email and SMS is a great way to prepare for your holiday promotions. Our newest course, Creating an Effective Acquisition Strategy Using Forms, will show you guiding principles and best practices to create a great signup form strategy.

By the end of this course, you will be able to:

• Identify the different types of signup forms and evaluate when to use each
• Implement the 3 principles of good form design
• Create a form strategy that fits into the customer journey
• Assess your signup forms’ performance and iterate to improve

While this course was designed with Klaviyo forms in mind, you can apply these learnings to third party forms as well. 

Hope you enjoy the course!

Julia
The Academy Team