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Hey Klaviyo Community!

With Black Friday and Cyber Monday just around the corner, it’s time to focus on one of the most critical aspects of your messaging—conversions. We want to hear your best strategies for turning visitors into buyers during this high-stakes shopping season.

Challenge: Increase conversions

Objective: Share your most effective tactics for increasing conversions during Black Friday and Cyber Monday.

How to Participate:

  1. Think: Reflect on the techniques that have worked best for you in the past or come up with a new strategy that you plan to test this year.
  2. Share: Post your conversion-boosting tactic in the comments below. This could be anything from optimizing landing pages, using social proof, offering limited-time deals, or creating a sense of urgency.
  3. Engage: Explore other members' tactics, give a “like” to your favorites, and discuss the potential impact of these strategies on your campaigns.

Prize: The top 3 strategies with the most engagement (likes) will be evaluated to win a $150 gift card to a Klaviyo customer! Terms and Conditions apply. 

Deadline: Submit your strategies by November 29th, 2024.

Let’s work together to maximize conversions and make this Black Friday and Cyber Monday your most successful ever!


Example:

"Used a countdown timer on product pages to create urgency, which led to a significant increase in conversion rates during last year’s Cyber Monday sale."

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