no double confirmation / opt-in

  • 18 July 2021
  • 1 reply

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  • Active Contributor I
  • 16 replies

how can I ensure that a person registered for marketing does not have to do a double confirmation via email?


Best answer by julie.accardo 18 July 2021, 17:24

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Hi @Artur,


Thanks for reaching out to the Community Forum! 

Double opt-in is set at the list level and by default it is enabled for each of your lists. In order to disable double opt-in, you’ll need to click into the list’s settings and switch that list to single opt-in. By switching to single opt-in, a user that signs up for email marketing will automatically get added to the list rather than needing to confirm their email address through the double opt-in email. This help center article will show you how to do this as well as highlight the pros and cons of single opt-in.


Have a great rest of your weekend!