Also, this raises another very interesting issue:
How can someone unsubscribe from receiving event-based flow E-mails but still remain on the Newsletter list?!
I guess this is extremely relevant for MANY of my customers!!
Hi @Stefan for BIOBLO, welcome to the community (I haven’t used your products - I’m in Canada, but they look amazing for kids)
Good questions. So, a few things here:
- If someone clicks the unsubscribe link from ANY email you send (Flow or Campaign), they are going to get suppressed from ALL emails
- The suppressed profile can be unsuppressed if they make a purchase or re-subscribe to the list according to @alex.hong from a similar question another community member had:
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- If you want your subscribers to only receive certain emails based on how you categorize it (ie. Campaign vs event based - you’d call it something else for your subscribers though I’d imagine), I’d recommend creating a profile property that they can change on the Preferences page
- When you run your flows, you can filter out those who don’t want to receive those emails based on the profile property (ie. Campaign Only = TRUE).
Hope that helps! Let me now if you have follow up questions.
Thanks for your answer!
Please correct me:
You are saying that the ONLY way to stay on a Newsletter list while resigning from receiving event-based flow E-mails is this:
- Offer my customers an alternative to “unsubscribing” by putting a checkbox into the preference page that says something like “Stop automated e-mails while keeping me on the Newsletter list” (maybe a shorter label)
- Put a flow filter into all of my flows that checks for this property
Also, a practical thing:
- My settings allow people to unsubscribe from a list and still not be suppressed globally;
- This means that unsubscribing from a Newsletter mail is not the problem → hitting “unsubscribe” on a Flow email is!
- Having said that, I would have to add the checkbox (described above) in the GENERAL “preference page” section (link in Klaviyo main navigation), NOT the one I can access via the List’s settings - correct?
Cheers!
Curious, why would you want subscribers to not get flow emails? Have you got feedback from people wanting to unsubscribe from flows?
- Yes, to updating preferences and then putting on a flow filter (or trigger filter)
- Global suppression is if you have multiple lists, not for flows vs campaigns (doesn’t matter where they unsubscribe from)
- I’m not sure where you are referring to about checkbox
- Here’s a thread on how to implement a manage preferences page:
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