Hello - does anyone know what the average opt-in rate for SMS is? Looking to see how many of our customers could potentially sign up.
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Hello
Great question!
Klaviyo currently does not have a benchmark of this information available due to a variety of variables. This information weighs heavily from client to client and the strategies they use to gather this SMS consent.
To learn more about SMS consent and the many strategies that are available to use to attract subscribers, I would recommend taking a look at the many SMS resources we have below. Some strategies suggested would be using a variety of Klaviyo signup forms, Click to Text, targeting existing contacts, collecting SMS at checkout, etc.
- Guide to Collecting SMS Consent
- Guide to Collecting SMS Consent via API
- Using Forms to Collect SMS Consent on Shopify
- How to Collect SMS Consent on a Form’s Success Page
- How to Collect SMS Consent at Checkout on Shopify Plus
- How to Collect SMS Consent at Checkout on WooCommerce
- How to Collect SMS Consent at Checkout on BigCommerce
- How to Collect SMS Consent at Checkout on Magento 2
Hope this helps! Have a great day!
David
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