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Triggers - First Anniversary Date w/out Proper Trigger

  • 16 October 2023
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Hi team,

I am setting up flows and noticed that I only have three triggers to choose from which is Created, First Active, and Last Active. If I am trying to set up a Happy Birthday Flow and First Purchase Anniversary Flow, what am I supposed to choose from?

Thanks!

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Best answer by KatherineB 16 October 2023, 22:17

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Hi @resilience thanks for posting in the Klaviyo Community!

 

In order to trigger a flow by date, you would need to be collecting that information for your subscribers - either through an opt-in or through preferences forms or campaigns. If you go to Create Flow and search for Birthday Klaviyo has some great templates all ready to go! 

Here’s more information from Klaviyo on building a birthday flow and this Klaviyo Community post has some great information as well. 

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