Welcome and Nice to Meet You!

Hi Everyone, 

My name is Shristy. So nice to meet all of you and really excited about this platform and all the good it’s going to bring. 

I am really passionate about cooking and trying new recipes. I have also gotten into baking recently and learning all the new techniques and recipes makes it all fun. 

I am the Director of Ecommerce for San Diego Hat Company. I oversee all Digital Marketing, Email Communications and online sales across multiple channels for the company. 

I love working with the team here. There is so much flexibility when it comes to trying new ideas and strategies, which makes it always challenging but also very exciting. Love seeing all the results we get from the collaboration and campaigns that are positively impacting the growth in sales for the company. 

Happy to connect and really looking forward to learn more.

Hey there Klaviyo Fellows!

My name is Philip. Koletsis, and I’m excited to be a part of this great team.

I also love outdoor activities (especially if they include snowboarding or kitesurfing). I’m an eCommerce Growth Expert helping eCommerce Companies to grow at a sustainable rate.

Best,

Phil

Hi everyone, 

I wonder if someone will read all these welcome messages  but here it goes.

My name is Omar. I'm passionate about growing online businesses and have been since 2008.

But first things, first. I'm a father of two amazing daughters, loving husband, long-distance runner, an avid reader, salsa dancer, computer geek & simply fun-loving guy. Recently I've also picked up Mountain biking. 

Currently, I'm a co-founder of Polaris Growth, an e-commerce growth agency based in the Netherlands. My expertise is e-commerce growth. That's a broad field to be in, so let me explain my journey in growth.

Starting from a technical background, I was building websites in the late 1990's back when (Microsoft Frontpage was still a thing), had my own ESP for a while and been doing e-mailmarketing from 2008 onwards. Learning about the technical infrastructure was great.

And what about the user experience?
My passion for growth got me into Conversion Rate Optimization (CRO) in 2012. Data-driven approach to optimizing systems from a front-end was a whole new world. I've learned a lot and have been actively learning & practicing.

Working as a consultant for cool brands optimizing their conversions & websites, made me look into online persuasion and behavioral psychology. Learning about the way our brain works and how we interact online opened up another world for me. I've been using these principles since 2014.

The final phase was 2017 when I was helping companies optimize for online revenue. Increasing Customer Lifetime Value (CLV) made me come back to where I started: email marketing.

In the beginning of 2020 we (my business partner Ewoud and I) founded Polaris Growth to help e-commerce brands grow their online revenue. I love to combine everything I've learned in online funnels: online persuasion, the technical side of marketing automation and increasing customer lifetime value (CLV).

My expertise:

• Klaviyo marketing automation specialist
• Conversion Optimization Consultant
• E-commerce Growth Specialist
• Technical things like Google/ Data & Analytics, Tag Manager

The thing I love most about Polaris Growth is two folded.

1. Personally the energy of working with a business partner combining our knowledge instead of working as a freelancer we're building up an agency and actively growing the team.
2. The second reason I love about Polaris Growth is our clients and the work we do for them. It's great to see the impact we can make using the owned media channels by understanding the growth levers. Also some of our clients are in the sustainable and healthy (natural ingredients) market which ticks my boxes of helping to make a better world (for my kids to live in).

For those Dutchies on this forum, we've created a couple of interesting resources (in Dutch). 

• The ultimate Shopify conversion optimization checklist
• free email course - 2x your revenue (the model we also use)

Morning all, 

What I do:My name is Hershil and am the owner of an electrical bricks and mortar business (selling all the electrical bits that go into a building). I’ve been in this business for about 10 years now and we’ve been operating in the online B2C space for about 7 years with a mixed bag of results to say the least (spending over the top on acquisition and not devoting enough resource to retention). 

I’ve started using Klaviyo for the past year to limited effect as I tend to have too much to do and not enough time and the larger more profitable and generally more time consuming part of our business is NOT online. 

In any case, I’ve committed to devoting 20% of my efforts this year (starting 1.10.20 - I’m already 6 weeks behind :::((((( ) to our online operations part of which is trying to get better customer retention!

Who I am: Dad of 2, enjoy my sport and eating and drinking (don’t we all) and love my work!

What I would like from this forum: to connect with fellow business owners to share the challenges (and solutions) for online. More importantly, would be great to connect with marketing experts who can share their expertise to help better our busines.

Looking forward to all the interactions to come!

@darinadjustmedia 
Hi Darin, 

Thanks so much for being a part of our Klaviyo Community! It’s so great to learn a little more about you, and hear that you’re working on your SMS Cart Abandonment flow! Feel free to post questions like this directly into the “Questions” section under Campaign, Flows & SMS. 

I took a look at the event variable and it does look correct. The event variable is: 

{{ event.extra.line_items.0.product.handle }}

and the final tag should look like: 

{{ organization.url }}products/{{ item.product.handle }}

One thing to note here is that if you’re using the organization.url tag, you must set your link protocol to <Other> instead of http or https. You may notice when using {{ organization.url }} to show a certain product that it leads to a broken link. This happens because Klaviyo populates your website URL in the template using the {{ organization.url }} tag, which pulls directly from the URL you have inserted in your account settings. Removing the forward slash (/) in your account settings can resolve this issue. 
You can see more resources of SMS and event variables in this section of the Personalized Flow Emails with Dynamic Data article.

Thanks, 
-Cassy

Hi everybody!

My name is Emela and I work for a family-owned skin care company called goPure Beauty. I’m responsible for email and SMS marketing. Our main goals with email marketing are to convert new customers into repeat customers and to also increase our 60day customer values.

My favorite thing about working at goPure is the working culture and the amount of responsibility I have in my role. Also, we value our customers tremendously and taking their feedback into account in what I do and seeing them benefit from it has been highly rewarding!

I’ve been working in the email marketing/CRM space for over 6 years, but due to the fact that I was working in Europe, I haven’t used Klaviyo until now. I’m super impressed with how much the tool can do and how easy it is to use. However I am a new user, so I do still have lots of questions and that’s why I’m really happy to see this community being built here!

In my free time (and during non-covid times), I love traveling and trying local foods everywhere I go. 

Happy to be here!

Emela

Hey Klavians!

I’m Darin and I head up email marketing and design for AdjustMedia.co, a Toronto based agency though I’m right here in Metrowest Boston.

I work with a variety of clients in the DTC space and am working on a new SMS Cart Abandonment flow right this very minute. I’m trying to find the checkout started parameter to insert in the SMS but don't see one listed. I  {{ organization.url }}products/{{ item.product.handle }} this from the email flow but am unsure if it’s working correctly in my test SMS. Can anyone advise if this is the correct parameter to use in an SMS?

Thank you!

Darin

Hi All! 

My name is Maya, and I am the community manager/ content creator at Healthy Roots Dolls. I am passionate about my community, natural hair, balance, women and children's development, and mental health. 

I am in charge of all email marketing, the Facebook group, and the blogs at Healthy Roots Dolls. We are a multicultural toy company, teaching little girls how to love their curls through educational hair play. 

I love that my company has a positive impact on children's lives. I also get to experience the magic and joy that our toys bring to children nationwide. I also love that the company is small, and the CEO is a black woman. 

Hi everyone, 

I’m Daniel, and I’m a Klaviyo Gold Member and the head of the Email & SMS Marketing Department for The Snow Agency , a full-service digital marketing agency. I have six years of email marketing experience; I started at an affiliate marketing agency then spent some time at Scentbird, where I managed the email strategy for Scentbird and sister brands. Now I’m leading a department and helping a plethora of brands scale. 

I’m passionate about helping people, fashion, and music. Gotta major sweet tooth, by the way.

What I love most about SNOW  is the encouragement for education, growth, and innovation. We want each other to be successful, and sharing advice with one another is second nature here.  Also, working with brands of all sizes and helping them scale! 

I’m looking forward to connecting with everyone, helping w/ any problems, and learning from you all. 

The team! 

Hi everyone, 

I’m Benjamin, the Email Marketing Manager at Stream Commerce, a Shopify Plus agency based in Toronto, Canada. However, I am based in Paris, France

I’m passionate about triathlon and new technologies! I also like reading and learning new things 

I love that Stream Commerce is a company that allows their people to tailor their ideal job. I started as a Shopify Developer and am now in charge of the email marketing team! Pretty big change eh? I also like that I get to work with colleagues around the world although most of them are based in the Toronto area 

Looking forward to chatting with you guys!

Cheers,

Benjamin

Hey guys,

My name is Stefan, I’m 29 years old and I live in Bosnia and Herzegovina. I’ve been in the world of email marketing for 3 years now, starting off in sales and gradually moving on to a management position.

Professionally, I’m passionate about data and analytics, finding patterns in customer and platform behavior, and using it to my team’s and our clients’ advantage. Personally, I like cowboy movies, electric guitar, kickboxing, and a quiet family life. 

Currently, I’m the Head of Operations at Underground Ecom, an email marketing agency from the UK. My role is to ensure that a very driven team of managers, designers, copywriters, QA persons, and others have the tools and resources at their disposal for maximum efficiency, and also to audit and improve internal SOPs and ensure sustainable team growth. 

I love how much quality work we’re all able to put out in a day, and I feel wonderful knowing everybody likes and trusts everybody else. 

Hoping to be of assistance to everybody here!

Hi Everyone! My name is Orion (pronounced Oh-Ryan!… exclamation is of course mandatory).

I’m passionate about cooking, travel, and connection to people.  When I can do all three, I’m golden!

My company is BlackTravelBox™  we’re an inclusive brand of  personal care products made for life on the go. I founded it in 2017 to give women of color a brand they could trust for all of their out of home personal care/beauty needs. 

One thing I really love about my company is the love we get from our customers. I could be having the worst day and someone will message or email and tell me they love what we’re doing and to keep on going. It’s the best. 

Welcome Amanda,

Fellow British Columbian here! Born and raised in Abbotsford (now in Toronto).  Loved going to the island. 

Very cool product, my wife and I are starting to be more conscious about wastage (composting, microfiber cloth vs paper towels, meal planning and buying accordingly - not always perfect though).  The avocado video on the hero image is a perfect example of something we face regularly!