This is really disappointing as It doesn’t seem to be documented anywhere and we are in the process of consolidating our 3 instance of Klaviyo into 1 and combine our offline sales into the database.

Is there a plan to resolve this issue? We run multiple stores across the globe and this suddenly it makes the tool more expensive to use.

Out of curiosity, why can’t you have more than one connection to Klaviyo? Is it a technical limitation or was just not thought of when it was built originally?

Hello @GregAtMud,

Thank you for sharing this feedback and thank you @ashley_mcdermott for your reply.

Greg, with respect to your first question, we have a note on this in our Integration FAQ (where Ashley sourced this information from). 

To speak to your second question, allowing a 1:1 store to Klaviyo integration was deliberate. Allow me to elaborate a bit on this point to help explain why: “streamline data analysis and prevent confusion amongst metrics with flows and segments”, this is because when integrating an ecommerce store with Klaviyo, Klaviyo’s onsite javascript is injected onto your page.This script contains a unique public API key linked to your Klaviyo account and is responsible for powering Klaviyo forms, capturing web tracking and ecommerce metrics specific to the Klaviyo account associated with that public API key. In theory, if you integrated multiple stores, you would need a corresponding Klaviyo onsite js script to “send data” to each discrete store (think multiple stores = multiple scripts). And running multiple scripts, will be problematic for a few reasons. For one, it will negatively impact site speed (performance). Second and more importantly, we wouldn’t be able to reliably power our (Klaviyo) forms if multiple scripts are present on your website, nor would we be able to reliably funnel metrics into the correct Klaviyo account. Say someone views a product on your site but there are 3 separate scripts present with 3 separate API keys (each representing a different Klaviyo account), which account should this “Viewed Product” metric go to? So technically speaking it’s possible to do but will have a negative impact on your site performance and we cannot guarantee that Klaviyo metrics will flow accurately into your various Klaviyo accounts.

I hope that helps explain the “why” a bit more and the best solution here is to open up different accounts for each store.

I might understand having to need 2 klaviyo accounts for 2 separate stores, but does this also mean you have to pay twice? Seems unfair and expensive

Klaviyo Master Elite Partner Groove Commerce here!

We recently completed a Klaviyo and BigCommerce Multi-storefront integration for one of our clients. However, the solution we developed requires a custom implementation, as it cannot be done through a standard one-click integration.

Check out the full details in the link below, and feel free to reach out if you're looking for a similar solution for your BigCommerce store!

https://www.groovecommerce.com/ecommerce-blog/klaviyo-bigcommerce-multi-storefront-integration