If I’m selling a single digital product on my website, will Klaviyo be enough to act as a CRM or will I have to integrate a CRM to fill in the missing pieces?
For instance, if I run paid ads that result in a sale, will my cart software (SureCart) be able to get this info into Klaviyo without a CRM? How does the data go from cart software/payment processor to Klaviyo when the sale has nothing to do with an email or SMS campaign?