Replies posted by CC_ArdMoor

11 Replies

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Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

I am also experiencing similar issues. Thanks @CC_ArdMoor  for sharing a screenshot of your UTM parameter settings. I’ve mimic these.  Are you able to share a screenshot of your channel group settings? I am a little confused. I thought @Akers Digital had mentioned to set the channel settings “medium” to = “email” like the below however now that my utm parameter settings in Klaviyo has medium set to campaign or flow I am confused!   Thanks  Hi Gemma I’ve changed my medium to email too - as when I had it set as Klaviyo I had a large segment of unnasigned in my default channel group.   Has creating a new channel group worked for you - I didn’t get it to work for me? 

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C
Contributor IV
6 months ago
E
Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

My issue turned out to be thresholding - as anything less than 50 sessions gets estimated by GA4.  This article helped me  https://www.analyticsmania.com/post/thresholding-applied-in-google-analytics-4-do-this/

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Contributor IV
6 months ago
E
Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

Hi @Akers Digital , @CC_ArdMoor , I am sharing the screenshot of my UTM parameter settings and how it reflects in GA4 in the below for your reference.     Thanks for sharing this set up.   for the flows - are you able to break it down further to see which flows are creating traffic/revenue.  I get my flow data showing - however can’t tell which flows - and I’ll like to be able to breakdown abandoned cart, basket abandonment etc?  

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Contributor IV
6 months ago
E
Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

Sorry another question - by changing source to Klaviyo - what would it be displayed under within a default channel group - as it would no longer be email would it? 

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Contributor IV
6 months ago
E
Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

Good news - Klaviyo flow now shows on Source/medium which is great.  However when I do the + and add session campaign, I can’t see which flows have created the traffic.  But it does work for the campaigns.  Is there any way to break down this data to see which Klaviyo flows have generated sessions/conversions.Also - I wonder if part of my issue with not seeing data is due to thresholding?  Am I right in thinking if a certain channel generates less than 50 sessions that GA4 estimates where it should be attributed?  

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Contributor IV
6 months ago
C
Contributor IV
CC_ArdMoorContributor IV
asked in Analytics and Deliverability

Klaviyo Flow Reporting

Ah wait - I might not see my traffic due to my internal traffic settings?

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bluesnapper
Partner
8 months ago
C
Contributor IV
CC_ArdMoorContributor IV
asked in Analytics and Deliverability

Klaviyo Flow Reporting

I created a campaign url in the campaign builder and I’m not seeing it in GA4 realtime. I made the source Klaviyo - and I’m not seeing that at all in users by first source/medium.  Is it something I’ve not set up correctly in GA4?We had used an app to connect GA4 originally, and when it was removed I’m not sure what to reset?   Wondering if thats the issue?

5
bluesnapper
Partner
8 months ago
C
Contributor IV
CC_ArdMoorContributor IV
asked in Analytics and Deliverability

Klaviyo Flow Reporting

Amazing - I’ll go try that now!

5
bluesnapper
Partner
8 months ago
E
Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

Yep, you got it @CC_ArdMoor !  You would want to match the mediums in Klaviyo with your channel groupings that you setup in GA4.     I’ve done this and left it running for 3 days and none of the flow data is pulling through in my custom channel grouping either.  Any other suggestions?  I contacted Klaviyo for some advice but they said that as GA4 is new they are still working on the best way for working with GA4

25
C
Contributor IV
6 months ago
E
Active Contributor I
enesActive Contributor I
asked in Analytics and Deliverability

GA4 Source/medium discrepancy and UTM Param Set-up Confusion

Hey everyone, A few things I am seeing here. On the GA4 side, Google will put sessions into the default channel groupings based on the medium. My guess is that Google doesn’t know what the medium of “campaign” or “flow” is which is why it’s being included in the unassigned channel.  You have two choices here: Change your UTM parameters in Klaviyo so that medium equals “email”. Then add additional UTM’s to separate campaigns vs flows. You can go into your default channel groupings within GA4 and add mediums of “flow” and “campaign” to the email channel. This way GA4 will pull those mediums into the correct channel. In terms of discrepancies between Klaviyo and GA4, this is going to happen. Google Analytics traditional used a Last Non-direct Click attribution. Meaning the last non-Direct click received the credit for the conversion. If someone opened and email, clicked on it, then an hour later Google’ed your website and purchased, organic search would get the credit. GA4 now has the a

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Contributor IV
6 months ago
C
Contributor IV
CC_ArdMoorContributor IV
asked in Campaigns and Flows

Browse Abandonment Flow for Shopify - How to show what other customers browsed

Hi thereYes I’ve read the article - and I’ve set up feed based on viewed products and then selected limit to certain categories.  At the moment I’ve only set to ‘new in’ and ‘clearance’.  If I add all the categories - will it show the customer recommendations from only the category they browsed - or if I add all the categories in this filter will it show everything to them?Thanks!Caroline

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Contributor IV
1 year ago

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