Topics started by yoghan9

3 Topics

Y
Contributor I
yoghan9Contributor I
asked in Analytics and Deliverability

3 Month Deliverability Issue

I am working with a brand for 3 months now, and we cannot fix deliverability.We have tried the following:Sending campaigns to only engaged people. Audience is about 100 and open rates are 40%+ Removed all flows except Welcome and Abandon Checkout Directing customers from the PopUp to open their email to receive their discount. Customers will still not follow through to open these emails. Tested Double Opt InEmails are still landing in spam on the Welcome and Flow emails. The list is not growing as we have double opt in and people aren’t approving it.Is there a case to just start again with a new sending domain as it seems this domain is lost on us? If so, what would be the process for this?Right now, we cannot generate enough revenue from customers to justify continuing charging this client and we are at loose ends as to what to do next. 

2
Y
Contributor I
1 year ago
Y
Contributor I
yoghan9Contributor I
asked in Analytics and Deliverability

Why are my welcome & abandon cart emails going to SPAM?

I’ve been working with a new client for the past 3 months. They were sending Welcome & Abandon Emails prior to my onboarding for 1-2 months. No campaigns were being sent. Their list was less than 1000 subs.We since updated the hosting records for a dedicated sending domain. We have not been able to get the emails out of SPAM, even if we are just using the Welcome Flow and Abandon Checkout emails.Although traffic is small, open rates vary week to week from 0% to 20% on these flows.We have begun sending weekly campaigns to engaged customers of about 100 (and growin) for the past month and are getting 30-40%+ open rates. But it is not translating to deliverability for new subs into the flows.Can anyone provide any advice? Really at a loss with how we can turn this around for the client right now as we cannot capture revenue from these flows.Ryan

1
Taylor Tarpley
Community Manager
1 year ago
Y
Contributor I
yoghan9Contributor I
asked in Lists, Segments, and Profiles

Canadian CASLCompliance - Abandon Checkout

I have a client who’s business in in Canada. I am looking for clarity on whether we can send Abandon Checkout Emails to site visitors who have not opted in to receive email marketing.CASL compliance seems a bit different from GDPR and I cannot find any exact information around Abandon Checkout Emails.CASL required explicit consent for marketing emails, but implicit consent for certain transactional emails. Does the user entering their email at checkout fall under implicit consent and therefore we can legally send them abandon checkout emails?These emails are automatically sent when a user enters their email details into the website at checkout, even if they have not opted into email marketing.Or do I need to set up a trigger in the Abandon Flow to exclude anyone who hasn’t joined a list? This seems to be a very grey area so hoping for some clarity as excluding users who have not opted into marketing emails will exclude a large portion of users, thus reducing the power of email signific

3
Mailbox Manny
Partner - Silver
1 year ago

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