This post contains resources related to the training [Strategy session] Transform BFCM success into year-round revenue. This was an exclusive session offered for Klaviyo customers post-BFCM.
- Use winning segmentation strategies for BFCM
- Little Sleepies grows BFCM revenue from email 138.2% YoY with Klaviyo
- How Taylor Stitch used segmentation to increase their revenue per recipient by 60%
- How to create customer engagement tiers
- Segment conditions reference
- Advanced segmentation reference
- Creating a sending schedule based on email engagement reference
- Getting started with flows
- Understanding flow triggers and filters
- How to add a conditional split to a flow
- How to add a trigger split to a flow
- Understanding flow branching
- Understanding how contacts move through a flow
- Anatomy of a flow academy courses:
