Selecting specific product image in Static Product Block

Hey,

I totally get what you mean, this is a common headache with Klaviyo. Right now, the product blocks just grab the first image from Shopify, and there isn’t a way to pick a different one directly.

Here’s how I solved it in the past:

1. Use a custom image

   • Instead of relying on Shopify’s main product image, you can add a place in Shopify to store the exact image you want for emails.

   • Think of it like a “shortcut” you paste the image you want in a spot on the product page, and then in your email, you tell Klaviyo to use that image instead of the default one.

   • This way, your email can show a cropped shot, a flat lay, or whatever style you want, without having to manually upload each image every time.

2. Build the grid yourself

   • Like you’re doing now, manually creating the table and uploading the images works too. It’s a bit more work, but you get full control.

3. Swap the featured image

   • Another simple option is to temporarily make the image you want the main image in Shopify. That way, the product block will automatically pull the one you want for that email.

There isn’t a simple “choose any image” button yet, so these are usually the easiest ways to get the look you want without rebuilding everything every time.

Let me know if that helps ✌

Thank you so much! In your note “then in your email, you tell Klaviyo to use that image instead of the default one.” - where do you do this in Klaviyo?

Hi ​@caitmcswny ,

I totally understand the challenge you're facing with choosing the right product image for your email grids. It can be a bit tedious manually uploading the image for each product when you'd rather just have it tied to the product listing directly.

While Klaviyo’s Static Product Blocks currently default to the hero image from Shopify, here’s a workaround you can try:

Use a Custom HTML Block:

Instead of using the product blocks, you can create a custom HTML block in Klaviyo where you can define which image you want to show for each product. You’ll need to pull in the image URL from Shopify (this will be the specific image, not just the default hero image) and then embed it in your email.

For example, if you have multiple images for a product, you can use the Image URL from Shopify (you can find this under each product’s media tab) and insert it directly into the email. This way, you're selecting the specific image to display without needing to manually upload each time.

Step-by-step:

In your Shopify admin, go to the product's media section.

Right-click on the image you want to use, and select "Copy Image Address."

Go to your Klaviyo campaign, and instead of using a Static Product Block, select a Custom HTML Block.

Paste the image URL in the src of the <img> tag.

This allows for much more flexibility in selecting and displaying the images you want, while still pulling from Shopify.

Thank you all so much for your help. The reason I want the product block is so that it automatically adds the product link and we don’t have to manually link. Most of these solutions still involve manually linking to the product once you’ve added the specific image you want, which when you have a grid of 9 products to link, can be time consuming. Thank you!

Hi ​@caitmcswny,

Understood, I can see how the above solution doesn’t help save time with manually linking products. At the moment, there isn’t a way to edit a static product block to show alternate images, but I’m happy to bring this request up to our product team and recommend that they make this change in the future.