Hey there!

If you are looking to collect this information in a step of the pop-up, you can drop in the Radio Button into your Form and where it it shows to select a profile property, you can create a new one to store that information in.

Also just a note that Klaviyo has predictive analytics on Gender stored for users that you can filter from in a segment as well. It wouldn’t be 100% accurate as your radio button though where the user selects it themselves. 

@xponential great question and like @Spark Bridge Digital LLC mentioned you can add this to forms. To make using the forms and navigating the whole Klaviyo profile properties a bit better please check these 2 articles

• Profile properties reference
• Understanding Forms and blocks 

Furthermore, what we've found to be really helpful is instead of using a radio button to have 2 buttons as a call to action - with man or women.

As for the profile property you can create one yourself and call it Gender. When adding new profile properties, please keep the same case (upper or lower) and stick to it. Klaviyo is case sensitive and keeping it consistent will make live easier.

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Omar Lovert // Polaris Growth // Klaviyo Master Platinum Partner

We help with e-commerce growth through CRO, Klaviyo and CVO