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Seeking Advice: Strategies to Re-Engage an Old 40K Email List

  • March 13, 2023
  • 1 reply
  • 39 views

thepowerofcopy
Partner
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Hello Klaviyo Community,

I am seeking some advice on how to re-engage an old email list that has been inactive for a while. The list consists of approximately 40,000 email addresses, and I am hoping to develop a strategy to re-engage these subscribers and start generating engagement and conversions again.

I would appreciate any suggestions or tips on how to approach this challenge. Some specific questions I have include:

  • What are some effective ways to re-engage an old email list?
  • How can I segment the list to better target specific groups of subscribers?
  • What types of content should I include in my emails to grab the subscribers' attention and encourage them to engage with our brand again?
  • Are there any best practices for re-engaging an old email list that I should be aware of?

I would be grateful for any insights or recommendations you can provide based on your experiences. Thank you in advance for your help!

 

 

Thank you,
Mae

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1 reply

David To
Klaviyo Employee
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  • Klaviyo Employee
  • 2456 replies
  • March 14, 2023

Hello @thepowerofcopy,

Looks like you made a duplicate Community post!

In case you missed it, I would suggest taking a look at @retention’s and @inboxingmaestro’s great answers in the Community post below:

David