Hi @steez_brand ,
Thanks for posting your question to the Community! Great to hear you’ve started using coupons as part of your business strategy!
Customers have found different purposes for using either a coupon that auto applies as well as coupon links. We have some great community posts outlining how to set up these types of coupons! Here are some below:
As for additional best practices insights, I recommend you take a look at our blog, as our marketing team is always publishing new articles and there is an abundance of info that you should find helpful. If you have further questions please feel free to reply back here!
Have a good day :)
Alex