How do I connect Klaviyo with Facebook lead ads through Zapier using custom properties?

  • 11 April 2022
  • 3 replies



We are using Facebook leads ads to collect leads, and we are trying to connect Klaviyo and Facebook lead ads through Zapier. 

How do I choose custom properties, that are created in Klaviyo, in Zapier?

Does anyone have a guide on the setup?

Thank you!



Best answer by Dov 11 April 2022, 23:06

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3 replies

Userlevel 7
Badge +61

Hi @Maria_DK,

Thanks for sharing this with the community.

In case you weren’t aware, Klaviyo has a direct integration with Facebook (including logging lead ad information and syncing custom audiences). That will make the integration process much more seamless. I recommend checking out how to set that up here.

If you wish to pursue the Zapier solution, I recommend reaching out to Zapier to better understand how to select specific custom properties on their end.

I hope that’s helpful and thanks for being a member of our community. 


Thank you! Our client prefers using Zapier, so that’s why we’r not using Klaviyos direct integration. 


We partially resolved the issue yesterday, but we are still experiencing an error message when trying to sync fb audiences with Klaviyo. 


I hope this guide helps :)


Userlevel 7
Badge +61

Hi @Maria_DK,

Thanks for the update!

Please let us know if that thread helped you resolve your issue. If not, if you can share a screenshot of the error you are receiving we can have a closer look.