In this session, we covered:

1. 2021 Cyber Weekend data and trends

2. Different promotional strategies

3. Real examples of successful campaigns

4. Planning your Cyber weekend content

If you missed this session or you would like to review, you can check out the replay here:

https://klaviyoacademy.wistia.com/medias/8zjmo639sc

While this training focused primarily on the above, we understand you may need some additional help executing on these ideas. Here are some additional resources to help you along the journey!

Ready to implement these ideas:

• Finalize your promotional strategy

• Create your Cyber Weekend content calendar

• Build segments, create campaigns, and tailor holiday offers to those specific audiences

Need more help?

• For technical troubleshooting, contact Support within the Klaviyo app.

• For strategic guidance, email growth@klaviyo.com.

Want to learn more?

• Attend our uInteractive workshop] Build your Cyber Weekend audiences

• Attend our kStrategy session] Understanding email and SMS deliverability 

• Take our Academy Course on Black Friday Cyber Monday strategies!  

Additional resources:

• 15 real Black Friday Cyber Monday email campaign examples and results

• How to use Klaviyo Showcase

• How to use signup forms to offer tiered discounts