Thanks for joining today’s training: [Strategy session] Measure success with Klaviyo reporting for small to medium sized businesses. We hope you feel more confident using Klaviyo reporting tools to assess performance.
Please find the recording of the session below:
In today’s session, we explored how a fictional brand would utilize Klaviyo reporting to understand marketing performance and business trends. If you can use Klaviyo to build segments and flows, you can use the same elements to build reports, which allows you to quickly understand performance and identify opportunities.
We will be adding additional materials referenced during the session, but here is a great starting point:
- Getting started with reporting
- Understanding your benchmarks performance
- Understanding the Klaviyo home dashboard
- Understanding Klaviyo message attribution
- Troubleshooting added to cart tracking
- Analyze key metrics to evaluate success (Academy playbook)
June is all about reporting, so if you’re interested in taking a deeper dive into the Overview Dashboard and where you can improve your strategy, register for our [Interactive workshop] Evaluate your account health using Klaviyo’s overview dashboard today!
Happy sending!