Custom Metric - Survey Response

Question

Hi Klaviyo Community,I am looking to create a survey to send to previous customers to gain additional insight into their purchasing preferences. I have a wordpress site and have Formidable Forms where I can create a survey. From there, I have Advanced Form Integration where I can trigger an event in Klaviyo when the form is completed. What I’m unsure of is how to set up a custom metric that will be triggered when the survey is completed. I’ve looked at the help articles, but they seem to be only focused on conversions. Am I missing something or misunderstanding the custom metric creation?Ideally, I would like to create a “Survey Completed” metric that will then trigger a flow to send respondents a dynamic coupon (WooCommerce) as a thank you. I don’t see having multiple surveys being sent out at the same time so, I should be able to use the custom metric trigger for additional surveys in the future.Any help is appreciated!

aliriveira · Accepted Answer

We did this on a form on my client’s site. Upon clicking submit, we created a custom event and gave it a name “Survey Completed”. Using the events API, we pushed that event to Klaviyo. That will show up in activity on the profile. One note - I would recommend giving it a more specific name. Just in case you want to do future surveys so that you can identify which one was submitted.

aliriveira · Answer

Hitting the API created it automatically with the information you put in the event object.

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