We’re currently running a digital program, and we’d like to automate our communication flow through Klaviyo based on user behaviour across two platforms: Fillout (for initial forms) and WordPress (for the core assessment).
The goal is to integrate Fillout and WordPress with Klaviyo in a way that allows us to:
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Track participants across multiple steps
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Identify drop-off points (i.e., where they stop progressing through the journey)
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Send targeted automated reminders via Klaviyo based on their last completed step
We currently use a manual Excel tracker to log where participants drop off, but we want to automate this process as much as possible to reduce manual work and increase re-engagement.
Current Participant Journey Flow:
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Signup via Fillout Form
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Confirmation Email sent (via Klaviyo)
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Pre-Survey sent (via Fillout)
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Pre-Survey Completed
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Login access sent manually by admin
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Assessment begins on WordPress (custom form)
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Mid-Survey completed (milestone question)
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Assessment completed
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Post-survey completed (via Fillout or WordPress). Is thi possible