Product View Flow by Product Category

Question

Hi there,Our company sells a wide range of products, and we are currently using a product view flow to engage users. However, we would like to make this flow more relevant by displaying a short product description that is specific to each product group, rather than using a single, universal message for all products. From what I understand, this may be possible by using filters based on Tags or other product attributes, but I’m unsure how to set this up properly.Could you please help with step-by-step guidance on how to:Customize the product view flow to display different content depending on the product group or category viewed.Dynamically insert a short description relevant to each product group.Thank you in advance for your help!

bluesnapper · Accepted Answer

Hi ​@OlehYou can do this by adding display logic to your category content blocks.Let’s say one of your categories is ‘Blue Widgets’. You create your‘Blue Widgets’ content block(s) in your email and add display logic to each block. For Shopify the logic to select for the Blue Widget categorywoud be:'Blue Widgets' in event.CategoriesThat content block will only appear if the profle has viewed a product in the Blue Widgets category. Example config. below.If yousave that Blue Widgets block as universal content, you can re-use it across different emails, flows, and campaigns. Then you can amend one block instance and those changes will ripple across all instances.If you want to show a block to more than one category where a product has been viewed, you can extend the diplay logic:'Blue Widgets' in event.Categories or'Red Widgets' in event.CategoriesDoes that help?RegardsAndy

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