So the definition of an ‘existing profile’ deals with whether a profile is known in Klaviyo, or cookied. So if a user is suppressed, they would still be counted as an existing profile regardless of consent status as they are still a ‘known’ profile vs unknown.
So depending on whether you wanted to target them or avoid them, I would create a segment of Suppressed users to use in your behaviors tab accordingly.
So the definition of an ‘existing profile’ deals with whether a profile is known in Klaviyo, or cookied. So if a user is suppressed, they would still be counted as an existing profile regardless of consent status as they are still a ‘known’ profile vs unknown.
So depending on whether you wanted to target them or avoid them, I would create a segment of Suppressed users to use in your behaviors tab accordingly.