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Mobile Pop-Up Views Significantly Lower Than Mobile Sessions

  • March 8, 2025
  • 3 replies
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Hi everyone,

I'm experiencing an issue where the number of mobile sessions on my website is much higher than the number of users who actually see the Klaviyo pop-up.

For example, in a given period:

  • Mobile sessions: 400
  • Pop-up views (as reported by Klaviyo): 100

On desktop, the pop-up views closely match the number of sessions, so this issue seems to be specific to mobile devices.

Best answer by annasophiefc

Hi ​@ZeMark 

 

Thank you posting in the Community!

 

Usually there is some targeting filters attached to a form. By default it is set to “Don’t show to existing Klaviyo profiles”. I would recommend you to have a look at your settings here to get a feeling of why the numbers are different. Also - in my experience, I usually don’t see them aligning 1:1 due to cookiesettings, unique profiles view and different factors where incognito fx. is used. So I wouldn’t expect them to align in Mobile sessions and pop-up views.

I hope this helps!

 

 

 

3 replies

annasophiefc
Partner - Platinum
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  • 2025 Champion
  • Answer
  • March 10, 2025

Hi ​@ZeMark 

 

Thank you posting in the Community!

 

Usually there is some targeting filters attached to a form. By default it is set to “Don’t show to existing Klaviyo profiles”. I would recommend you to have a look at your settings here to get a feeling of why the numbers are different. Also - in my experience, I usually don’t see them aligning 1:1 due to cookiesettings, unique profiles view and different factors where incognito fx. is used. So I wouldn’t expect them to align in Mobile sessions and pop-up views.

I hope this helps!

 

 

 


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  • Author
  • Contributor I
  • March 11, 2025

Hi ​@annasophiefc 
Thank you for your responce!

Unfortunately I have already check this settings and it is the same for desktop and mobile. I understand that it’s impossible to have 1:1, but I wanna see at least half  of session have seen my pop up form 


annasophiefc
Partner - Platinum
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  • 2025 Champion
  • March 12, 2025

Hi again ​@ZeMark 

Your non-cookied subscribers will not be exposed to the pop-up either. I believe that this would have an impact on your numbers as well.