We are data nerds with marketing souls! Blue Moon Digital Inc. is a Digital Consultancy with a team of experts leveraging proprietary technology & data science to help clients optimize their businesses and digital marketing initiatives. Our collaborative environment and opportunities for growth make people love working here, and we were recognized as a top 20 “Best Place to Work” in Colorado by the Denver Business Journal in 2019! Currently, we are looking for a skilled Paid Social Strategist!
This Job is For You If
- You enjoy working in a data-driven, collaborative, and results-oriented environment
- You have in-depth knowledge of Paid Social media planning and buying
- You have multiple years’ experience in an agency or digital media company
What You’ll Do
The Paid Social Strategist will be responsible for paid social media planning and buying based upon client business objectives, as well as maintaining and analyzing campaign performance data. This role will also be responsible for assisting in department strategy development and processes.
Your Responsibilities
- Management of the entire client paid social campaign, including strategy, media proposals, trafficking and reporting within Facebook/Instagram, Snapchat, Pinterest, Twitter and TikTok
- Develops and executes paid media planning, budgeting and forecasting
- Creates and refines internal and client-facing performance reports
- Performs in-depth analyses of marketing campaigns
- Provides frequent progress reports regarding online marketing efforts and performance metrics to clients
- Presents recommendations to managers, clients and prospects
- Management of creative schedules
- Actively manages optimizations to assure client success
- Manage client relationship as it pertains to paid social channels
- Manages tagging and tracking URLs
- Research and present current industry trends and developments
What We’ll Love About You
- Bachelor’s Degree or equivalent work experience
- 3+ years with a digital or media agency, or in a similar role
- 3+ years’ experience in a client-facing position (e.g., account management, client management, and client support or business development)
- Understanding of mobile, video, dynamic ad formats and cross-device media tactics
- Quantitative analytical skills and aptitude
- Strong software use skills including in-depth knowledge of other Microsoft Office applications (Word, Excel, PowerPoint, Outlook, and Access), and aptitude to quickly learn new tools
- Familiarity with conversion tracking methodologies
- Knowledge of web analytics tools (Google Analytics, Omniture, Coremetrics)
- Experience with Facebook, Instagram, Twitter, Pinterest paid social platforms
- Excellent interpersonal skills, including strong written and verbal communication skills
- Ability to handle multiple assignments with effective resolution of conflicting priorities
- Facebook Blueprint Certification a plus
- DCM Fundamentals Certification a plus
- Familiarity with Google Ads and Microsoft Ads a plus
- Prior use of research tools (ComScore, Nielsen, MOAT) a plus
What You’ll Love About Us
- Great Company Culture: We focus on Achievement, Innovation, Courage, Integrity, Growth and Teamwork. We’ve been recognized by the Denver Business Journal for our great workplace culture!
- Health Benefits: Variety of medical options along with dental and vision benefits
- Prepare for the Future: 401(k) with a company match
- Growth: Growth is one of our company’s core values. There are a variety of opportunities for growth!
- Rest and Relaxation: Unlimited PTO, more than 10 paid holidays
- Work/Life Balance: Blue Moon Digital encourages you to volunteer and provides health and wellness support
- Casual Workplace: Casual dress code, ping-pong table, open kitchen and seamless WFH
- Meaningful Work: All employees have a big impact on BMDi and we value all employee’s work
- Blue Moon Digital is an employee-owned company
Interested? We’d love to have you join our team! Please find the application job here.
Blue Moon Digital is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
