I am working as the email marketing head of an e-commerce website built on CS-Cart. To take email marketing up a notch, we are looking to completely integrate our website with Klaviyo in a way that gives us access to pop-ups, personalised product recommendations, tracking customer behaviour, analytics, revenue, etc. I have seen some Klaviyo guides in this regard. But as someone with zero coding knowledge, I want to understand what my next step should be. Should I reach out to a developer? Is there anything I should know beforehand? If anybody has any experience with this, let me know! I am trying to make an informed decision.
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Custom E-Commerce Website Integration
Best answer by Byrne C
Hi
Welcome to the community! The goals you described are definitely possible, and I’ll briefly explain how you’d get them done. Since this process is essentially building a custom integration that would involve using APIs and adding code to your store, I would recommend getting in touch with a developer. If you don’t have an in-house developer, you can take a look at our partner directory, where you can reach out to a developer experienced with setting up custom integrations. Our directory is here.
Our developer portal will be your friend here. It’s a site we built that contains all of our APIs that you can use to send data to and from Klaviyo, and some guides on how to integrate with Klaviyo without a pre-built integration. This guide especially is a great place to start. It has quite a bit of the basic information, and also contains the code for our onsite javascript (AKA the Active on Site tracking snippet). This snippet is essential, if you’re trying to track site visitors and add Klaviyo forms to your website. This article also contains other important snippets, like the snippets to add to your site to track when people view products, add them to their carts, place orders, and more.
You’re also going to want to sync your catalog to Klaviyo, so you can use that catalog when you’re creating product feeds or displaying items in your emails/sms messages. This article explains the basics of syncing a custom catalog to Klaviyo.
Our whole developer portal is a super useful resource, and I’d recommend looking through it. But if I had to give a concrete first step, it’s to follow this guide to add our onsite javascript and viewed product tracking to your site. Let me know if I can answer any more questions. Happy to do so!
-Byrne
+17Hi
Welcome to the community! The goals you described are definitely possible, and I’ll briefly explain how you’d get them done. Since this process is essentially building a custom integration that would involve using APIs and adding code to your store, I would recommend getting in touch with a developer. If you don’t have an in-house developer, you can take a look at our partner directory, where you can reach out to a developer experienced with setting up custom integrations. Our directory is here.
Our developer portal will be your friend here. It’s a site we built that contains all of our APIs that you can use to send data to and from Klaviyo, and some guides on how to integrate with Klaviyo without a pre-built integration. This guide especially is a great place to start. It has quite a bit of the basic information, and also contains the code for our onsite javascript (AKA the Active on Site tracking snippet). This snippet is essential, if you’re trying to track site visitors and add Klaviyo forms to your website. This article also contains other important snippets, like the snippets to add to your site to track when people view products, add them to their carts, place orders, and more.
You’re also going to want to sync your catalog to Klaviyo, so you can use that catalog when you’re creating product feeds or displaying items in your emails/sms messages. This article explains the basics of syncing a custom catalog to Klaviyo.
Our whole developer portal is a super useful resource, and I’d recommend looking through it. But if I had to give a concrete first step, it’s to follow this guide to add our onsite javascript and viewed product tracking to your site. Let me know if I can answer any more questions. Happy to do so!
-Byrne
+4Great to hear you're looking to integrate Klaviyo! Here’s a simplified plan:
1. Check Your Setup: Ensure your CS-Cart store is ready for Klaviyo integration. Look for a native app/plugin for easy setup.
2. Klaviyo Features: It helps with pop-ups, personalized recommendations, customer behavior tracking, and analytics without much coding.
3. Out-of-the-Box Setup: CS-Cart likely has a simple integration with Klaviyo that doesn’t require coding.
4. Developer Help: If you need custom pop-ups or advanced features, a developer could assist, but many integrations can be done using Klaviyo’s guides.
5. Next Steps: Try following Klaviyo’s CS-Cart integration guide first. If you need more custom work, then consider involving a developer.
You can definitely do it without coding, but a developer can help for more complex setups. Let me know if you need help!
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