Creating an NPS header link bar is great for saving’s customers thoughts/small review on a product or service. In these instructions, header link bar will be abbreviated to ‘HLB’.
First, drag/drop in a header link bar into your template and set the HLB to ‘links and buttons only’ - to remove the logo. Next, add as many ‘links’ as you’d like. So, if you want people to rate something from 1-10, you would add 10 links within the HLB.
The customer will only see what is displayed as ‘text’ in the HLB. So, you can label the links as 1-10, and set each link as 0-10. For this example we’ll focus on the 0 button:
For all of the links (or, buttons within the HLB), the Link Address field will follow this formula: {% update_property_link 'profile_property' 'property_value' 'redirect_link' %}
You should update Profile Property to the name of the property you want this to be saved as, Property Value with the individual value when a customer selects this link/button, and add in a redirect link only if you want - this will take the customer to a new page once they select the button, if you want. You can also delete the entire 'redirect_link' portion if you’d like the customer to stay on the email after clicking.
So, for the 0 button, if I want when the customer selects 0 for the property ‘review of X product’ to update with their value of 0, then the formula would be:{% update_property_link 'review_of_X_product' '0' 'www.thankyoupageforreviewing.com' %}
Then, after the customer selects the 0 button, on their profile there will be a property added named ‘Review of Product X’ and their score will be 0.
This is the same formula for each link/button. So, a score of 1 would be:
{% update_property_link 'review_of_X_product' '1' 'www.thankyoupageforreviewing.com' %}
If you’d like each score/link to look like a button, you can toggle on the ‘background’ to a color for each link.
The property (in this case, 'review_of_X_product’) does not need to be a saved profile property already, it will be added to any profile that clicks the button.
NPS Header Link Bars are a great way to gauge customer satisfaction in an easy, no code involved, process.
Additional Resources: