Hello!
I am trying to improve email deliverability for a sender in Australia.
The current sign up process is as follows;
- Users fill in their details via a Gravity Form on a Wordpress website
- Users data is pulled across to a Klaviyo list via the Gravity Forms Klaviyo Add-on
- Users are sent a Welcome Flow
Traditionally, this list has been set as a ‘double opt-in’. However, as the sign up form is not set up through Klaviyo, it doesn’t look as though the automated ‘confirm subscription’ email is being sent.
Yesterday I tested setting the list to ‘single opt-in’. I created a new Gmail testing email and signed up through the website. I could see my data was recorded in the Gravity Form and successfully pulled across to Klaviyo. Though, my profile was still marked as ‘Never subscribed’. Despite this, I received the Welcome Flow to my inbox and could open it/click around.
I would really love some help resolving the questions below:
- Can I enable the ‘double opt-in’ confirm subscription email without having a Klaviyo sign-up form activated?
- If I can’t activate the automated ‘double opt-in’ confirm subscription email, how can I ensure email subscribers are being successfully marked as ‘Subscribed’? Do I have to action something on the Gravity Forms side or the Klaviyo side?
- Knowing there’s a list of subscribers who have been incorrectly marked ‘Never subscribed’, is there a best process to follow to accurately update their profiles?
Any help would be very much appreciated!
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I’ve added some images below for reference.
Gravity Forms Klaviyo Add-On
![](https://uploads-us-west-2.insided.com/klaviyo-en/attachment/e4964763-71b4-40e3-a1cc-d16a8ab34573.png)
Gravity Forms Klaviyo-Add On
![](https://uploads-us-west-2.insided.com/klaviyo-en/attachment/5f62e830-6d51-43aa-aaeb-066683029700.png)
What appeared in Klaviyo after I subscribed through Gravity Forms
![](https://uploads-us-west-2.insided.com/klaviyo-en/attachment/10e70876-4807-420b-a68d-4f74fedacc2d.png)
![](https://uploads-us-west-2.insided.com/klaviyo-en/attachment/e66bfb9f-52ed-4726-97f7-92b8a0377ff2.png)
Best answer by bluesnapper
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