Email Verification/Validation Software?

Hi @Adam Ragsdale!

This is a topic I’ve personally gotten very interested in the past year. It’s remarkable how significantly the deliverability (and then engagement) for our client’s emails have improved after we started validating their email lists, and then cleaning the lists based on what we learn.

Lately we’ve been using a tool called Emailable. We like it for the simple credit purchase process, which our clients can then approve to have added to their billing as needed.

I appreciate how their data exports give me an email status, and for those flagged as “risky” the email score (#) also comes in really handy.

It’s now become standard process when we’re migrating clients to Klaviyo, or bulk importing new optins from things like giveaways. If you have an existing list you want to validate, that’s also great. 

Emailable has some nice other features like identifying gender, when they can, and suggesting likely email addresses for those found containing typos, or incomplete email addresses. They also can provide first and last names for some people if you don’t already have it. So then I get to make the database in Klaviyo more robust overall, which I’m always a fan of. 🤓

Deliverability has made its way onto the shortlist of things I’m obsessing over for our clients this year. I’m curious what your experience with Neverbounce was.

Why did you use it? Why did you stop using it?

Cheers!

Gabrielle