I would like to segment based on last brand viewed ( aka collection / product vendor in Shopify )
This would then allow for more personalised emails with relevant content. There is a way of showing last viewed products by creating a feed so Klaviyo is capable of attaining the last viewed product info.
It would also be great to be able to insert the brand name into subject line.
I look forward to your help on this.
Best answer by DovView original