I seem to of got myself in a little bit of a mess and just seem to be going round in circles. Im so confused.
Here are some details:
I have a sign up pop up
I have an embeded form on my website.
When I signed up to Klaviyo I made a list lets call it ‘List A’
On this list I have 217 people
I have created a segment for all those who accept marketing using:
- Subscribed to List at least onceover all time
OR Accepts Marketing is true
This list now has 295 members?? - how can that be?
I have today added a check box to my pop up form that is accepting marking and sourced that to accepts marketing: true.
Do my people who subscribe from my pop up and subscription page go straight to my ‘List A’?
As you can tell I really have got myself in a state over it.
Best answer by DanJacobs
Hey Aerial, nice to meet you. This can be tricky to understand for sure, maybe I can help
To answer your question: Yes, profiles who subscribe from your embedded form or pop-up form will go to ‘List A’ as long as both of the forms are linked to ‘List A.’
If you’d like a better understanding of why there’s a difference in profiles in the segment you created, here’s a quick rundown of ‘Subscribed to List’ and ‘Accepts Marketing’.
Subscribed to List
“Accepts Marketing” is a separate, Shopify-specific property that is added to a Klaviyo profile when a customer checks, or does not check, the Accepts Marketing box at checkout.
Putting It Together
Seeing as the ‘Accepts Marketing’ property exists independently from ‘Subscribed to List’, the additional profiles you’re seeing in the segment could be subscribers that were gathered at checkout who did not complete any of the actions that would warrant the ‘Subscribed to List’ metric to be added to their Klaviyo profile.
Here are some recommendations moving forward:
- Ensure that your pop-up form and embed form are attached to the same list.
- Check the box ‘Subscribe customers who Accept Marketing to a Klaviyo list’ within your Klaviyo to Shopify Integration.
- Check out this similar Community Post.
Hope this helps!
All the best,
Dan Jacobs | Samadhi Marketing