Recap discussion: [Interactive workshop] Craft personalized SMS messages in Klaviyo for BFCM

This post contains all resources related to our live training [Strategy session] Craft personalized SMS messages in Klaviyo for BFCM that will be running throughout the month of September. You can register to attend the next session here, or watch the recording of the latest session below.

Session recording

In this session, we:

• Discussed the business case for using dynamic content in SMS messages
• Added SMS to an existing abandoned checkout flow
• Added dynamic content to the SMS message
• Explored additional BFCM use cases for dynamic SMS content

Additional learning resources

• Blog:
  • 153 text message and SMS marketing statistics
• Help center articles:
  • How to add SMS to your abandoned cart flow
  • How to use dynamic variables to personalize email and SMS flows
  • Template tags and variable syntax reference
• Academy courses:
  • SMS marketing strategy

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