Recap: October Klaviyo LA Meetup - BFCM Workshop

Hello Klaviyo LA Folk!

For those of you who joined us in the last event, thank you!  We had a new workshop and presentation format at the beautiful venue at PhaseTwo in Culver City.   Special thanks to Sweets by Sabrina for providing amazing desserts.

In the two+ hour session, we were able to walk through this following:

• “What’s New” Features from Klaviyo
• Demos of the New Features:
  • Multiple Where Clauses with Segments
  • New Canva + Klaviyo Integration Workflow
  • How to use Flow Scheduling, Capture Form Schedule
  • The new List Update Flow Action
  • The new HTML Block
• Walked through the BFCM Checklist:
  • Improving Deliverability
  • BFCM Specific Segments
  • Collecting UGC Ideas
  • BFCM Specific Signup Forms (and how to Schedule them)
  • BFCM Specific Flows (and how to Schedule them)
  • BFCM Campaigns using Klaviyo Calendar
  • Post BFCM Campaign Performance Report
  • Ideas to turn BFCM Shoppers to Repeat Customers

Some resources we shared:

• Klaviyo BFCM Hub
• 2024 BFCM Calendar
• Turn BFCM shoppers into repeat customers
• Collect user-generated content from shoppers
• Retention Commerce Klaviyo LA 2024 BFCM Checklist

If you missed this one, stay tuned for our next event and we’ll post updates here in the Community.  Good luck and have a great BFCM!