Hi,
I’m new to Klaviyo and trying to figure out the best way to do things within a currently running setup. In my abandoned cart flow, there’s currently a trigger split according to category, i.e. whether the product is from a certain collection or not. My question is whether it is better to create a separate cart abandon flow for each trigger split (i.e. using trigger filters per category), as technically, you could end up having a lot of trigger splits if you want to split by more than one category.
I guess a similar situation is when using custom profile data to hide or show certain content, e.g. discount code to new subscribers vs customers who previously purchased. Is it better practice to create a conditional split or just create 2 separate campaigns?
The only thing I can think of is that depending on the level of targeting, these structures could get very complicated and difficult to manage!
Many thanks! Nat
