We recently switched platforms from Magento to Shopify, and at the same time we moved from MailChimp to Klaviyo.
Now that we have the ability for customer account creation on Shopify, we’d like to email our newsletter list and incentivize them to create an account on our website.
The ideal flow would be:
- Email customers that are in our newsletter list and have NOT signed up for an account on our website.
- Emailed customer goes to our website and creates an account.
- Email is triggered that gives them the sign-up incentive.
I’m running into a couple of issues. The main one is that there doesn’t seem to be any property that sees if a Shopify account does/does not exist. It seems that this would need to exist for my follow-up email to be triggered - even if I were to manually tag customers with existing accounts to remove them from my segment, that wouldn’t solve how to trigger the follow-up.
How would you solve this? Does it require creating a custom property via API or am I overthinking it?