Hi,
I would like to analyse the impact ($) of the contests we run, that work with subscription to a list.
For this purpose, I have created a Multi-Metric report in which I request the sum of unique profiles who subscribed to a list and the sum of placed order value, with a filter on my UTM Campaign.
My question is : do people who were already in my list appear in the results?
Or is there any better way to get the information I am looking for ie NEW subscribers and sales associated only with these NEW subscribers for my contest?
Thank you for your help,
Cecile