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Abandon Cart


Hi there! 

I am creating an abandoned cart email. What link do I use in my CTA? I ‘d like it to go directly to the checkout but I’m not sure how to find that link. Can someone help me?

Currently I just use the home page link in the CA CTA but that’s not a great experience when you want to direct them to the cart. 

Thank you!

Best answer by Bobi N.

@itdebJ 

This may be different for different eCommerce integration but for Shopify this should work {{ event.extra.checkout_url|default:'' }} .. this should link people to their cart. Also sometimes simply adding a link to the cart may work for example for many websites it works like this yourwebsite.com/cart

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Bobi N.
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  • October 26, 2023

@itdebJ 

This may be different for different eCommerce integration but for Shopify this should work {{ event.extra.checkout_url|default:'' }} .. this should link people to their cart. Also sometimes simply adding a link to the cart may work for example for many websites it works like this yourwebsite.com/cart


  • Author
  • 11 replies
  • October 30, 2023

Thank you, very helpful @Bobi N.