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Is it advisable to reach out to bounced subscribers?


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I’m new(ish) to Klaviyo - I’ve sent three broadcasts/campaigns and I’m shocked by the amount of bounced emails. All are soft bounces with the error: 554 5.7.0 Blocked 

Thing is...I’ve looked at the list of subscribers and I know for a fact that there are over 30 on there that would want to hear from me.

Is it advisable to reach out to them using a different way?  What to do about this?

Any help / advice would be appreciated.

Many thanks
Tanya

Best answer by Brian Turcotte

Hi @Apophyllite!

Before you reach out to bounced subscribers, I would recommend following the tips that our champion Katherine gives in the following thread, to warm up your sending infrastructure and clean your list:

 

Best,

Brian

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3 replies

bluesnapper
Partner
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  • Champion & Partner
  • 737 replies
  • November 3, 2023

Welcome to the community @Apophyllite 

Have you checked here in your account: https://www.klaviyo.com/analytics/deliverability/bounce-details to see reasons for the bounces?

Regards

Andy


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  • Author
  • Contributor I
  • 1 reply
  • November 3, 2023
bluesnapper wrote:

Welcome to the community @Apophyllite 

Have you checked here in your account: https://www.klaviyo.com/analytics/deliverability/bounce-details to see reasons for the bounces?

Regards

Andy

Yes, my post mentions above - the code is: 554 5.7.0 Blocked  - from what I can see, the email provider has blocked the email for what ever reason.


Brian Turcotte
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  • Klaviyo Alum
  • 1393 replies
  • Answer
  • January 24, 2024

Hi @Apophyllite!

Before you reach out to bounced subscribers, I would recommend following the tips that our champion Katherine gives in the following thread, to warm up your sending infrastructure and clean your list:

 

Best,

Brian