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What do the attribution-related event_properties related to in the events API?

  • December 12, 2023
  • 3 replies
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Hi everyone!

In the Events API, under event_properties it appears there are some attribution-related objects/values that are returned for certain events. Here are the relevant pieces I’m referring to: 

 

  1. Why does this information only exist for certain events?
  2. Is there any documentation on the relevance of these values? How can this attribution information be used?

I don’t see any documentation about attribution info in the API. If I’m just missing it, please let me know. 

Thanks!

Best answer by Kim Strauch

Hey @Daasity! This is an artifact of Klaviyo’s data model that is currently stored on events and may change in the future.

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3 replies

Brian Turcotte
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Hi @Daasity!

I reached out to the API team about this one and I’ll update thread as soon as possible!
 

Best,

Brian


Kim Strauch
Klaviyo Employee
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  • Klaviyo Employee
  • 91 replies
  • Answer
  • January 25, 2024

Hey @Daasity! This is an artifact of Klaviyo’s data model that is currently stored on events and may change in the future.


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  • Author
  • Contributor II
  • 3 replies
  • February 28, 2024
Kim Strauch wrote:

Hey @Daasity! This is an artifact of Klaviyo’s data model that is currently stored on events and may change in the future.

@Kim Strauch Can you provide any details on what these event properties represent and how we could potentially leverage that information when analyzing raw data from the API?