Will the double opt-in email be sent to all contacts when we back populate a flow?
here’s what happened.
I created a new pop-up form and contacts go to a new list, a new welcome flow (3 emails) triggered by contacts going to the new list.
I turned on the form, and email #1 of my welcome flow. the list has double opt-in.
I tested by signing up to the new pop-up, expecting to receive the double opt-in email and welcome email #1 which is LIVE. I received the double opt-in email but after few minutes, I did not receive welcome email 1. What happened was, I added old contacts (back populate), and the horror happened - a lot of existing profiles received a double opt-in email.
I already turned off the pop-up, and welcome email #1, but the existing contacts still received the double opt-in email.
Is that normal? Did I make a mistake in doing the back-populate? Was that supposed to happen?
All the while I thought the existing contacts will not receive anything since my welcome flow trigger was “when someone joins the new list” I created. Why did the existing contacts received a double opt-in email?
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Issue on Flows?
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Best answer by Kat Mofokeng
Hey
The other contacts will not receive the double opt-in email after you back-populated the new Welcome Flow. The Welcome Flow is specifically triggered when someone joins the “Klaviyo Form Sign-Up” list. Since the existing contacts were imported and not added through the pop-up, they won’t meet the trigger criteria for this flow.
You can make them go through the welcome flow though if you want to. Let us know if this is what you intend on doing and we can give you suggestion on how to do this.
I hope we were of great help! We always here if you have more questions.
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