I want to A/B test a popup form and create a hold-out audience.
So, Version A is delivered to 50% of the audience and Version B is empty - they get nothing.
How can I accomplish this with Klaviyo forms?
I want to A/B test a popup form and create a hold-out audience.
So, Version A is delivered to 50% of the audience and Version B is empty - they get nothing.
How can I accomplish this with Klaviyo forms?
Best answer by KatherineB
Here’s a Klaviyo resource about sampling: https://help.klaviyo.com/hc/en-us/articles/115001145931-How-to-take-a-random-sample-of-a-list-or-segment
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