Hi @Meduardamay,

Thanks for sharing this with the Klaviyo community.

In order to differentiate between where users are clicking, you can add identifying URL parameters to your links in your email. For example, instead of having a button and an image both link to www.example.com, you could have:

www.example.com/?link=button

and

www.example.com/?link=image

Both of the links would still go to the same place, but they will be tracked separately in the Link Activity report.

In theory these could be placed anywhere in your email and that would be your de facto heat map. I hope that’s helpful!

Alternatively, you can use the UTM parameter utm_content which serve this purpose nicely,

Example:

www.example.com/?utm_content=button
and

www.exmaple.com/?utm_content=image

Doing this way, not only can you discern the clicks in Klaviyo’s analytics, you get the added benefit in most analytics solutions like Google Analytics and others can help you drill, filter, or group-by that parameter if you want to, for example, look at how images versus links performance compare across multiple campaigns or emails (assuming you use consistent values).

Hi,

Yes you can connect to https://www.emailheatmaps.com/ where you can create clear and amazing EmailHeatmaps from your email campaigns.

Also, I would also use a UTM content tag to seperate the links through the email if using the same link.