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[Strategy session] Personalization strategies to delight your customers (for small to medium sized businesses)


julie.accardo
Klaviyo Employee
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This is the community post for our upcoming training, [Strategy session] Personalization strategies to delight your customers (for small to medium sized businesses). This training takes place on Tuesday, March 21, at 10:00 AM EDT. 

After the training has taken place, the video recording will be available below: 

 

During this training, we:

  • Introduced the concepts of personalized marketing
  • Discussed the following Klaviyo strategies to collect customer-first data to nurture and retain your customers
    • Collecting data with a survey
    • Collecting data with Klaviyo forms
    • Incorporating the collected data into automations
    • Designing show/hide blocks for campaign sending
    • Segmenting audiences by preference 

Below you will find all of the resources that helped us design the training. 

Klaviyo documentation: 

External references: 

 

Thanks for joining! We hope to see you again soon.

 

Happy sending!

Julie 😊

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