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Contributor II
June 5, 2026
Solved

Is there really no way to create an A/B[/C] test campaign using the API??

Am I crazy? I want to create a Campaign with A/B testing some content and/or subject lines, etc… I’ve looked around the docs and put Cursor on the task and I have not arrived anywhere. Is this not supported yet? Will it be? Anybody have any experience with this? 

jonasrcAnswer
Problem Solver I
June 5, 2026

The feature per se is not supported, but perhaps as a workaround you could try creating two Segments, each containing a randomly selected half of your target audience, and creating two campaigns (one for each segment). 

2 replies

kdtong
Contributor II
Contributor II
June 5, 2026

We’ve been on the look out for it as well. It’s not supported currently.

jonasrcAnswer
Problem Solver I
June 5, 2026

The feature per se is not supported, but perhaps as a workaround you could try creating two Segments, each containing a randomly selected half of your target audience, and creating two campaigns (one for each segment).